How to Tackle Real-Life Social Media Customer Service Obstacles
Hubspot
FEBRUARY 28, 2012
eMarketer research reveals that 46% of customers want to solve a problem when they're engaging with a brand on social media , and 39% are looking to give feedback about a product or service. ASOS also has a similar division set up on Facebook , with one page dedicated to customer service, and the other to marketing messaging.
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