Marketing Insider Group

JULY 25, 2023

Advances in artificial intelligence have provided more tools for automation than ever. With the rise of ChatGPT, tons of AI content writing tools sprung up overnight. So, which AI content writing tools are worth checking out for your marketing? and ClosersCopy are top AI content writing tools for copywriting.

Marketing AI 196

Marketing AI Budget Programs Tools Copywriting 196

SalesIntel

FEBRUARY 15, 2024

Sales prospecting on LinkedIn is preferred by most salespeople. According to 89% of top-performing salespeople, social networking sites like LinkedIn are critical for closing deals. Traditional prospecting typically involves reaching out through conventional channels such as emails or cold calls.

Sales Management 52

Sales Management Linkedin Ideal Customer Profiles Top of Funnel 52

Martech

MARCH 12, 2024

Creative technology company Canva launched its latest campaign promoting a growing number of collaborative and AI-powered tools for businesses. campaign was created with Canva’s platform by an in-house team and depicts real-world use cases for AI tools used by marketers and colleagues across any organization. Why we care. Magic Studio.

Marketing AI 120

Marketing AI Tools Enterprise Management B2B 120

Oktopost

DECEMBER 4, 2023

LinkedIn Sales Navigator has evolved into an indispensable tool for the majority of sales teams. With the strong presence of B2B buyers on LinkedIn, sales teams are now leveraging the platform to optimize their prospecting efforts, moving beyond solely using cold calling and traditional outreach methods.

Ideal Customer Profiles 69

Ideal Customer Profiles Linkedin Top of Funnel Lead Scoring 69

Zoominfo

FEBRUARY 27, 2021

However, when these teams are equipped with the right tools, such as sales intelligence, less important tasks can be automated so that reps can focus on lead strategies. It’s no wonder that 43% of salespeople in 2020 used sales intelligence tools, compared to 28% in 2018. What Should My Sales Intelligence Tool Include?

InsideView 264

InsideView Enterprise Management Top of Funnel Tools 264

KoMarketing Associates

SEPTEMBER 8, 2020

B2B marketing on LinkedIn has come a long way. And LinkedIn is good for much more than just job seeking. Success on LinkedIn requires a certain amount of effort and strategy. LinkedIn has its own culture. Just, please – don’t confuse LinkedIn headshots with what you’d use for dating. Not this: [link]. Click Save.

Linkedin 165

Linkedin B2B Marketing Ideal Customer Profiles B2B 165

Webbiquity

JUNE 15, 2021

Even as newer and fancier ways to market your business crop up every season, old-school email marketing continues to provide the highest ROI, at a whopping $42 for every $1 of expenditure. No wonder building an email list remains a priority for businesses of every type and industry. What is a lead magnet? What makes a good lead magnet?

Paid Content 282

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 282

Webbiquity

JUNE 20, 2019

There are still a few old-school managers out there who are hesitant to encourage their employees to stay active on LinkedIn. However, most enlightened executives now realize LinkedIn is a powerful tool to transform their already-engaged employees into company brand ambassadors. Your prospective clients are already on LinkedIn.

Linkedin 224

Linkedin Brand Identity Branding Ideal Customer Profiles 224

Martech

MARCH 21, 2023

Today, LinkedIn rolled out new features to help B2B marketers post content and host live events on the platform. Marketers can now schedule the specific date and time for posts to run on their organization’s LinkedIn page. LinkedIn Audio Events, another new feature, allows users to host live conversations without video.

Linkedin 117

Linkedin Features B2B Marketing B2B 117

SalesIntel

FEBRUARY 27, 2023

Email is one of the most important tools for communication in our digital world. However, it can be difficult to find the right email address for a particular contact or organization. Fortunately, various email finder tools can help you make this job easier. Who uses email finder tools?

Tools 52

Tools Work Management Social Networks API 52

KoMarketing Associates

DECEMBER 2, 2020

LinkedIn has been an essential element of any B2B marketing strategy for some time, but it’s become even more essential in 2020 after the pandemic postponed so many in-person events and meetings. LinkedIn Company Pages are playing a larger and larger role in marketers’ social media strategies , too. That’s changed. Job function.

Linkedin 157

Linkedin Paid Search Agency Features Companies 157

Valasys

APRIL 9, 2024

LinkedIn is the best platform to connect with specialists from different industries by participating in discussion boards or special profiles forums. Having as their prerogative element, the unequalled reach and rich functionality for business, LinkedIn lead generation becomes the of choice to gather lead data.

Lead Generation 40

Lead Generation Linkedin Ideal Customer Profiles Lead Scoring 40

Salesforce Marketing Cloud

FEBRUARY 2, 2024

You sit down to write an email that perfectly outlines how you can help them meet their goals, and you hit “send.” Below, we share a vetted sales email template that can help you get responses. Below, we share a vetted sales email template that can help you get responses. What you’ll learn What is a sales email template?

Template 105

Template Outreach Ideal Customer Profiles Linkedin 105

Marketing Insider Group

MARCH 18, 2020

In the world of digital marketing, there is a wide and growing range of digital marketing tools designed to help you to be more organized and efficient. With such a wide choice of tools, it can be difficult knowing which ones are the right option for your digital marketing strategy. The best digital marketing tools we use: DivvyHQ.

Marketing Management 363

Marketing Management Tools Planning RSS 363

Webbiquity

JULY 28, 2022

That’s why every firm must have well-designed product release emails. Current and prospective customers subscribe to emails to be among the first to know about new product releases. Data suggest that at least once every month, 50% of customers place orders as a result of receiving marketing emails.

Product 257

Product Effectiveness Template Marketing Automation Services 257

Sprout Social

NOVEMBER 23, 2022

I’m willing to bet it’s LinkedIn. As a hub for thought leaders and job seekers alike, LinkedIn is a goldmine for uncovering new leads and talent alike. And LinkedIn employee advocacy is how you reach them. Why is LinkedIn employee advocacy right for your social strategy? 10 tips to master advocacy on LinkedIn.

Linkedin 112

Linkedin Paid Content Tips B2B Thought Leadership 112

Biznology

OCTOBER 24, 2017

In this article, I will reconnect you with your LinkedIn Contacts— Connections — in a format you can use: first name, last name, company, position, and—most importantly— email address. Don’t let LinkedIn hold your LinkedIn Connections hostage, extract all that value from all your commitment to your LinkedIn business connections.

Contacts 141

Contacts Linkedin FAQ Template 141

Launch Marketing

MARCH 2, 2023

79% of B2B marketers said they saw the best results using LinkedIn for their paid advertising, making it the most used and successful platform for social media advertising. LinkedIn is here to stay and should be strongly considered as an option for your organization.

Paid Search Agency 118

Paid Search Agency Linkedin B2B Marketing Ads 118

BenchmarkONE

MARCH 31, 2022

Email marketing is still one of the most lucrative ways for businesses to connect with prospects and customers. But like all digital marketing channels, email marketing is not immune to change, and the right email marketing tools make all the difference. Email Marketing in a First-Party Data World.

Marketing Automation Services 71

Marketing Automation Services Email Marketing Work Management Marketing Management 71

Oktopost

OCTOBER 28, 2021

Fortunately, powerful social selling tools are available that can help your B2B sales team give customers exactly what they want. In this post, we’ll explore the benefits of social selling for B2B, and how marketers can take advantage of social selling tools to meet their buyers where they’re at – and get them to convert.

Tools 144

Tools Enterprise Management Work Management Top of Funnel 144

Zoominfo

MARCH 19, 2018

Because there are so many social selling tools on the market today, we’ve put together a list of some of our favorites. Top Ten Social Selling Tools: 1. LinkedIn Sales Navigator. LinkedIn offers the most comprehensive amount of customer information – making it the most essential B2B social selling platform. Keep reading!

Tools 227

Tools Lead Scoring Lead Ranking Zoominfo 227

SalesIntel

DECEMBER 6, 2023

To skyrocket the numbers, sales reps make use of various sales tools available in the market. Investing in a random sales tool is a waste of time, money and effort. We have listed the 10 best sales tools you must be acquainted with to boost your B2B sales. What are Sales Tools? Why Use Sales Tools?

Marketing Automation Services 97

Marketing Automation Services B2B Sales Enterprise Management Work Management 97

Hubspot

APRIL 25, 2023

Since December 2022, interest in the search term “AI tools” has skyrocketed by 292% in the U.S. Now Google, HubSpot , and Microsoft are racing to develop their own versions of AI chat tools to compete with ChatGPT. Here are three examples of how teams use AI to generate sales emails. Rewrite this email based on this.”

Tools 68

Tools Lead Ranking Template Outreach 68

Martech

DECEMBER 5, 2022

Email marketing isn’t easy. To help you, we’ve put together the list of email marketers who always know the best practices and latest developments. To help you, we’ve put together the list of email marketers who always know the best practices and latest developments. followers) LinkedIn : JenCapstraw (4.3K

Email Marketing 125

Email Marketing Advertising Agencies Paid Social Agency Paid Search Agency 125

Valasys

JULY 31, 2023

Content Automation tools play a pivotal role in streamlining the content workflow, enabling organizations to produce and distribute content at scale without compromising on quality. Types of Content Automation Tools Social Media Scheduling Tools: These tools automate the process of scheduling and publishing content on social media platforms.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Hubspot

JUNE 8, 2023

AI email assistants are here to help you manage your emails and drastically reduce time spent in the inbox. Emails are essential in business, but we can all agree that email management is a time suck. billion emails sent daily , it’s fair to say that not all are important. Can I get a hallelujah? Plus, with 347.3

Marketing AI 65

Marketing AI Tools Work Management Marketing Management 65

Optinmonster

APRIL 3, 2024

Do you want to learn how to write an outreach email? Or, are you are struggling to get responses from your outreach emails. Outreach emails are a vital tool for building relationships, generating leads, and driving traffic. But crafting an email that gets noticed in a crowded inbox is an art.

Outreach 68

Outreach Tips Marketing & Strategy Email Marketing 68

Brandwatch Marketing

NOVEMBER 8, 2023

If you are a social media rookie, this list of the top free social media monitoring tools might come in handy. When looking for a tool, it’s a good idea to try a couple of them and choose the one that suits your needs best. 3) Klout Klout is probably one of the most controversial social media monitoring tools.

Social Media 98

Social Media Tools Media Lead Scoring 98

Oktopost

JANUARY 16, 2024

From automating administrative tasks to helping you craft content for outreach and email sequences, AI tools can help you focus your time on where it matters most – selling. Here are our picks for top AI sales tools that will help your team advance through your pipeline successfully and make this year your most successful yet.

Budget Programs 62

Budget Programs Tools Sales Qualified Leads Allocation 62

Martech

DECEMBER 5, 2023

A successful cold email program — or “prospecting,” if you prefer — takes careful handling. Cold emails take delicacy and precision. You have to show quickly that you know enough about your contact to have a reason for emailing them out of the blue and that engaging with you would drive a specific benefit.

Marketing AI 115

Marketing AI Marketing Automation Services CAN-SPAM Paid Search Agency 115

Litmus

SEPTEMBER 12, 2023

This month, we’re thrilled to share another big update to our continued investment into the frontier of artificial intelligence (AI) and emerging email technology. We’re invested in using all the latest tools at our disposal to help you send better emails, and that’s what this month’s release is all about. Yes please!

Marketing AI 91

Marketing AI Template Email Marketing Features 91

Oktopost

JULY 15, 2020

For the longest time, LinkedIn had a reputation as a site for networking and job searching. When Microsoft bought the site in 2016, many joked that this was the first time someone had actually accepted a LinkedIn request. For B2B marketers, the importance of LinkedIn cannot be overstated. 8 Tips for LinkedIn Lead Generation.

Lead Generation 148

Lead Generation Top of Funnel Linkedin Lead Scoring 148

Oktopost

FEBRUARY 9, 2021

For savvy B2B social media marketers, LinkedIn plays a vital role in online engagement. In 2020, LinkedIn kept its ranking as the most-trusted social media platform for the third consecutive year. LinkedIn has seen an uptick in user engagement of late. How Do LinkedIn Hashtags Work?

Linkedin 118

Linkedin Paid Content Social Media Ideal Customer Profiles 118

Only B2B

MAY 28, 2021

You will be sending emails to the prospects who are not at all interested in your services or products and are least likely to engage. Before proceeding further let me answer, why you should target LinkedIn For B2B List Building. . LinkedIn has over 620 Million professional users. Start With LinkedIn Sales Navigator .

Contacts 107

Contacts Linkedin Ideal Customer Profiles Ad Building 107

Martech

FEBRUARY 8, 2024

With enhancements across LinkedIn strategy tools, lead routing and complex team management, these updates are designed to elevate your marketing, sales and service efforts. Here are the January 2024 updates managers should take note of: Fast and easy compliance for new email requirements. Learn more about calculated properties.

Enterprise Management 105

Enterprise Management Sales Qualified Leads API Hubspot 105

Strategic-IC

JANUARY 13, 2021

So let’s look at 29 reasons why Social Selling (particularly via LinkedIn) should form part of your ABM strategy. In fact, 64% of Sales reps that do invest in social media hit their team quota , as opposed to only 49% of reps who stick to more traditional sales channels, such as cold calling or email outreach alone.

Account Based Marketing 101

Account Based Marketing Linkedin ABM Webinar Metrics 101

Hubspot

OCTOBER 16, 2023

Networking on LinkedIn brings you something a cocktail hour doesn’t: data. So you might be wondering, who viewed your LinkedIn profile? Why LinkedIn Views Matter How to See Who Viewed Your Profile Why Can’t I See Everyone Who Viewed My LinkedIn Profile? LinkedIn can even become a key business driver for your company.

Ideal Customer Profiles 71

Ideal Customer Profiles Profiling Linkedin Network Marketing 71