Marketing Automation Trends - Download the Report
Everything Technology Marketing
SEPTEMBER 30, 2013
But what are the current trends, challenges, and success factors for marketing automation?
Everything Technology Marketing
SEPTEMBER 30, 2013
But what are the current trends, challenges, and success factors for marketing automation?
Everything Technology Marketing
FEBRUARY 26, 2013
Download it here: [link] ) The B2B Technology Marketing Community on LinkedIn conducted the 2013 lead generation survey to better understand how B2B marketers are adjusting to new challenges, and to identify new trends and best practices. The most effective lead generation tactics used by marketers: Company website, email marketing and SEO.
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Everything Technology Marketing
MAY 31, 2011
This new report is the result of a survey I conducted with the 20,000 member B2B Technology Marketing Community on LinkedIn to better understand the current state of content marketing, and to identify key challenges as well as best practices. The most popular channels to deliver content: website, live events, email.
Everything Technology Marketing
JUNE 10, 2010
The LinkedIn B2B Technology Marketing Community is conducting a comprehensive, vendor neutral survey of B2B marketing executives and professionals to better understand the state of social media in the evolving B2B marketing mix. And while social media is a success story in consumer markets, adoption in B2B markets is still lagging.
Everything Technology Marketing
FEBRUARY 19, 2011
The number one marketing trend for 2011, according to the 17,000 member B2B technology marketing group on LinkedIn, is the increasing integration of social media with traditional marketing tactics to drive qualified leads. And always make sure to include your contact information (phone, email, etc) in case a buyer is ready to engage directly.
Everything Technology Marketing
JANUARY 31, 2012
As every year, I asked the 25,000 marketing professionals in the B2B Technology Marketing Community on LinkedIn about their B2B marketing priorities for 2012. As predicted last year, marketing automation has gone mainstream in 2011 as companies are taking their online campaigns, lead scoring, and email automation to the next level.
Everything Technology Marketing
JANUARY 1, 2011
Instead of coming up with what I think is going to change in the B2B marketing world in 2011, I decided to ask you and tap into the combined wisdom of over 17,000 marketing professionals in the B2B Technology Marketing Community on LinkedIn. I asked you to rank the marketing areas you think will become more important in 2011.
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