Remove email-campaign
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Content Marketing Analysis: How to Win The CRM SaaS Market

Marketing Insider Group

Today, SaaS-based CRM platforms manage both the people involved as well as many of the tasks surrounding customer data, campaigns, lead states, pipeline value, and contract stages. All you have to do is look at Salesforce.com, arguably the first successful SaaS tool. salesforce.com. For me it was mainly a data management tool.

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Sales Pipeline Radio, Episode 137: Q&A with Laura Vogel @laurahvogel

Heinz Marketing

is a Chrome browser extension for your Gmail that allows you to track and schedule your emails. It’s a super helpful tool that I highly recommend if you’re in sales because you can receive real-time alerts, right on your desktop, as soon as your prospects open your emails or click links within your emails. MailTag.io

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B2B Lead Management Market Heats Up

Online Marketing Institute

The problem is: these platforms are heavy on campaign design, execution, and reporting and light on lead management. 2) Email services – Julie Katz at Forrester writes about this group. The lead management vendors are developing one-to-one email capabilities that help sales people be more consistent and productive.

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Dreamforce ’12: Tap into Marketo’s Social Marketing Experts

Adobe Experience Cloud Blog

Director of Marketing, Maria Pergolino, and Marketo’s Social Media Manager, Jason Miller, and get ready to kick the tires and light the fires around your content strategy as we show you how to effectively leverage visual content like infographics, video, visual note-taking, memes, and even Instagram into your marketing campaigns.

Marketo 48
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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

Examples: Salesforce.com, Google. Email bounce rate: The rate at which an email was unable to be delivered to a recipient''s inbox. A high bounce rate generally means your lists are out-of-date or purchased, or they include many invalid email addresses. Learn more about how marketers can use APIs here.