6 Key Ways Sales and Marketing Should Collaborate on Content
Brandpoint
MAY 18, 2020
Most customers prefer to check out your company’s digital content before taking steps to contact your sales department; Forrester points out that’s now common practice for 68% of B2B buyers. Cross-check strategies If your marketing team is planning campaigns, it should talk to sales leaders first to ensure everything is on the right track.
Let's personalize your content