CRM Expert David Taber Discusses How Marketing Automation Enhances CRM and Putting Your Leads on a Diet
Adobe Experience Cloud Blog
DECEMBER 3, 2012
by Jason Miller David Taber is a CRM expert and the author of the book, “Salesforce.com Secrets of Success,” which covers the people, policy, and process issues surrounding effective CRM solutions. The only available research tools you had were surveys and focus groups, eventually getting into email.
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