Remove email-campaign field landing-page
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Marketing Features in Salesforce.com Winter 10

Adobe Experience Cloud Blog

Once again Salesforce.com has delivered a great set of new features for Marketers in the Winter 10 release. You will see that you are using the new release because your system will have a new image at the top left of your home page of a snowman with the number 10 in his hands.

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Set the Record Straight: Marketing Automation vs. Email Programs

NuSpark Consulting

We attempt to set the record straight as we simply look at Marketing Automation systems as compared to Email Programs. Standard email programs are limited in identifying hot prospects. It’s a competitive field you’re in, and you want to have the most intelligence you can.

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True Influence Opens a Window into Future Demand Generation

Customer Experience Matrix

But he also decided that marketers want Webinar integration, digital asset management, APIs to capture data from external Web forms, and a dedicated IP address for email. For example: - emails and Web forms can be personalized with lead data, but don’t incorporate rule-selected content blocks. -

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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Salesforce recently rebranded their social marketing application as the Marketing Cloud, and their website says you can use their solutions to “optimize campaigns from lead to close, on every channel”. Email and Online Marketing.

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PPC and Marketing Automation, Webinar Transcription

Lead Liaison

It will read exactly as presented in the webinar. That’s landing page optimization. So there’s a lot of ways to make decisions based on the data that comes back from paid search which makes it really great even if you just run small short campaigns to gather a lot of insight on your customers.

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Event Lead Management: What You Need To Know Before Your Next Live Event – Webinar Transcription

Lead Liaison

To watch this webinar in its entirety, click here. It will read exactly as presented in the webinar. These are the areas where live events tend to be most effective compared to other types of marketing like emails or even physical media. Especially in that B2C field but also big end B2B. Chris Kipgen, Lead Liaison.

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Act-On Software Does List-Based Demand Generation

Customer Experience Matrix

If you look at the Web site of Act-On Software , you’ll see a typical set of demand generation features: email marketing, demand generation (equated with landing pages and forms), lead nurturing, Website visitor tracking, channel (partner) marketing, and lead scoring. So far so good, and now we can talk about Webinars.

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