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Five Situations Where Marketers Should NOT Use Automation

Webbiquity

It doesn’t matter if your target market is comprised primarily of retirees who’ve just discovered Skype and now use it to call their grandchildren. There’s little sense in posting identical updates across social networks when the likelihood is your prospects are only on Facebook or use email predominantly.

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12 Steps to Producing a Podcast

Convince & Convert

If you have an idea for a show, or would like to talk about having us produce your podcast, email us). We do it the old-fashioned way, via email. You’re asking someone to come on your show, can’t you at least exchange a couple of emails to pick a time? We record our shows via GoToMeeting, which we prefer to Skype.

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Contagion, Social Media, and Why Things Catch On

Convince & Convert

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Please Support Our Sponsors. via Syncapse.

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How to Produce a Podcast

Convince & Convert

If you have an idea for a show, or would like to talk about having us produce your podcast, email us) All of these shows (and 550 more) are rated and reviewed at our MarketingPodcasts.com site, the first search engine for marketing podcasts. We do it the old-fashioned way, via email. That show releases two new episodes per month.

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B2B Growth Hacking – What Is It And Why Do It?

Lead Forensics

So too is Hotmail, who added a simple line to their emails “…get your free email at Hotmail” and saw their product go viral and quickly spread. Choose a Subset of Existing Customers To Grow From Start by taking a specific area of your business and running different campaigns around it. What Areas Are Impacted By Growth Hacking?

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How Big Brands Get Permission to Use UGC

Convince & Convert

Facebook has been the best platform to share content via social media because it makes it so easy for people to ask questions and share information. There are about a million people tuning in across the three Facebook channels (Pet360, PetMD, and PetFoodDirect) where Jon and his team see 95 to 98 percent of their social media traffic.

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Why Canva is Taking Over Visual Social Media

Convince & Convert

Some people are just “Facebook people,” and they’re going to keep using Facebook exclusively, but a lot of people are willing to branch out if you show them how. Google+ needs a longer post than Facebook, and both need a good image, for example. Now, Peg and Guy are ramping up Canva’s online presence.