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Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

ZoomInfo – Has diversity of integrations and strong data appending functionality to existing leads. Now you can utilize this list in Google Search, YouTube, and Gmail campaigns. . Bombora – Has leading behavioral/intent data for accounts and “surge signals” that help with account prioritization. Then you’re done!

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36 Experts Reveal Best Sales Tools To Boost Your Sales In 2020

Albacross

But here are three that I know are being used heavily by salespeople in different contexts: ZoomInfo Zoominfo is a straightforward B2B tool that solves a huge problem: making sure you have accurate information for the contacts in your CRM. Eloqua It is Oracle’s marketing automation solution, aimed at the enterprise market.

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B2B Marketing Guide

OutboundView

Best case, your buyers are on one of the subscription services such as Zoominfo or DiscoverOrg. If you are familiar with marketing automation tools like Hubspot or Eloqua , this would be a similar type of tool geared toward your sales team. It’s extremely manual if you’re doing it on your own. This means a sales optimization tool.