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Anything Goes Marketing

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B2B Marketing Trends From Eloqua Experience 09 Via Twitter

Anything Goes Marketing

Earlier this month I left my newborn and poor wife at home for an unforgettable week at Eloqua Experience in San Francisco. While there were a few keynote speakers, the conference focused on having the Eloqua community share their experiences so we could all learn from each other. They are some of the best and brightest out there.

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Anything Goes Marketing is Attracting Attention

Anything Goes Marketing

Bulldog Solutions has quoted me recently on their BullBlog from my post on using video with email : ``Anticipating concerns about the complexity of video, blogger Chad Horenfeldt of Eloqua notes, "If a three-year-oldcan play Guitar Hero and have it posted to YouTube, your marketing team can handle this." Thanks Bulldog! Thanks BtoB Magazine!

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Tips on Using Twitter to Boost Your Marketing Efforts

Anything Goes Marketing

On his reside blog , Philip Nelson describes how Eloqua includes a number of Twitter links below the main call to action to continue the conversation via Twitter and other social media outlets and to leverage tools like Twitter to further promote your marketing materials.

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Email Marketing Metrics You Should be Tracking

Anything Goes Marketing

I was inspired to write this post by a group of brave Canadian ski jumpers that are have been denied permission to compete in the upcoming games. These emails should be sent using a marketing automation system like Eloqua. If you weren’t aware, Canada (Vancouver specifically) will be hosting the 2010 Winter Olympics.

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How to convert blog traffic into loyal readers

Anything Goes Marketing

10 ways to increase blog conversions Write compelling and informative content. If you write crappy content, don't expect people to browse your blog or return to it in the future. I work for Eloqua which is a leader in marketing automation software and I'm on the front lines of e-marketing on a daily basis.

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Social Media Success Stories

Anything Goes Marketing

Great success indeed - Eloqua crew welcome in Atlanta anytime!! I just connected to someone as I was writing this post. Twitter tip: Keep your network updated as to where you are. Twitter is a fantastic networking tool and it can help you maximize your travel time.