vendor Eloqua Related Topics 
The Point
SEPTEMBER 25, 2018
Now, Steve happens to work in product marketing for Oracle Marketing Cloud , home of Eloqua, typically regarded as the most feature-rich (some would say: complex) marketing automation solution on the market. Here are just a few thoughts: * Vendors need to focus as much on customer success as they do on new business.
The Point
FEBRUARY 18, 2020
Vendors focused on new licenses vs. customer retention. In the last decade, three of the top four B2B solutions: Eloqua, Marketo, and Pardot, have all been acquired by larger companies. In that sense, vendors are paying a real price for their customers’ lack of maturity.
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The Point
FEBRUARY 11, 2013
HS: How are you different from marketing automation vendors like Eloqua or Marketo at addressing this issue? However, our approach is very different from the marketing automation vendors and here are three examples. BC: First, our software is complementary to marketing automation systems and Salesforce.
The Point
AUGUST 24, 2010
The email below from marketing automation vendor Eloqua is part of one of those rare B2B campaigns that combines email marketing best practices with an impeccably executed creative concept. Tags: B2B Marketing Graphic Design Lead Nurturing email design email marketing eloqua Marketing Automation.
The Point
AUGUST 23, 2011
Who the leading vendors are in the marketing automation category. • Designed specifically for marketing professionals who may be researching, considering, or just plain curious about marketing automation, the Webinar provides a fast-paced overview including key benefits, common use cases, and real-life applications.
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