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Eloqua Experience 2010

LeadSloth

This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. The big news of this event is the launch of Eloqua 10. The revamped user interface makes working with Eloqua a lot of fun. Here is a preview: Eloqua 10 Campaign Builder (click to enlarge). They are raving about Eloqua 10.

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New White Paper and Eloqua Prospect Profiler

Customer Experience Matrix

Eloqua yesterday announced Eloqua Prospect Profiler , which makes it easier for salespeople to review prospect behaviors that are captured by the demand generation system. Back to Eloqua Prospect Profiler. There’s nothing new about demand generation systems making prospect behavior available to sales people.

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8 Examples of B2B Businesses Managing Powerful LinkedIn Pages

KoMarketing Associates

For example, the post highlighted above takes an extremely real and valid concern of families around the world and provides valuable tips to educate and help the situation. As shown above, Eloqua took the right approach in updating their old LinkedIn Company Page to point users to the new location. Make Sure Your Audience Can Find You.

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Jesse Noyes: Brand Journalist or Brand Reporter?

B2B Memes

These questions came to mind yesterday when I read about the one-year anniversary of the hiring of journalist Jesse Noyes by Eloqua, a marketing automation company. Eloqua is clearly not a traditional outlet for journalism. I think there’s a valid point in saying the goal of journalists and brand journalists are not precisely aligned.

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Vidyard Raises $18M from Bessemer Venture Partners and Other Investors to Fuel Video Marketing Industry

Vidyard

. “This latest round of funding combined with the momentum we’ve seen in the past year – including more than tripling our revenue and employee base – further validates that video marketing has become a critical function within both B2C and B2B organizations.”

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Vidyard Raises $18M from Bessemer Venture Partners and Other Investors to Fuel Video Marketing Industry

Vidyard

“This latest round of funding combined with the momentum we’ve seen in the past year – including more than tripling our revenue and employee base – further validates that video marketing has become a critical function within both B2C and B2B organizations.” Learn more at www.bvp.com and follow us on Twitter @BessemerVP.

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71 ABM Technologies and Finding the One for Your Needs

SmartBug Media

Accuracy varies, even on the best of these platforms, so validation by your sales team is important. Twitter Ads. Twitter Ads. As you select this type of technology, there are a few important things to keep in mind: Some platforms are better suited towards start-ups, small organizations, or, enterprise data. CMS and Content.