ANNUITAS

JUNE 28, 2012

In our last post , we introduced a list of 9 things marketers need from marketing automation vendors and consultants. We came up with this list to help make sense of “the noise” being generated by software vendors and service providers in the space (yes, we are one of those providers). More transparency. Hence, the list.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Vendors 100

ANNUITAS

JUNE 28, 2012

In our last post , we introduced a list of 9 things marketers need from marketing automation vendors and consultants. We came up with this list to help make sense of “the noise” being generated by software vendors and service providers in the space (yes, we are one of those providers). More transparency. Hence, the list.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Vendors 100

Oktopost

MARCH 11, 2020

And with the social media marketing landscape changing at such a fast pace, brands must build employee advocacy programs around trust and transparency. The potential is limitless and since a B2B advocacy program must provide metrics that measure true business impact and ROI, this is a powerful component to look for in vendors.

Linkedin 138

Linkedin Enterprise Management Work Management Marketing Management 138

Oktopost

FEBRUARY 28, 2021

And with the social media marketing landscape changing at such a fast pace, brands must build employee advocacy programs around trust and transparency. The potential is limitless and since a B2B advocacy program must provide metrics that measure true business impact and ROI, this is a powerful component to look for in vendors.

Linkedin 109

Linkedin Enterprise Management Work Management Marketing Management 109

ClickZ

JANUARY 13, 2020

The ecosystem of publishers, media agencies, brands and their tech stack, was very misaligned and operating in silos from a data transparency standpoint. But in a market that is constantly getting saturated by vendors, how is Convertr looking to stand out? Emma says: “We saw a huge gap in the market.

Privacy 61

Privacy Work Management Privacy Policies Marketing Management 61

Heinz Marketing

MARCH 29, 2018

Allison has a distinguished and decorated career spanning both sales and marketing leadership roles at companies such as Oracle, Eloqua, NextJ Systems and more. This week I’m excited to feature Allison Munro , head of sales & marketing for Viafoura. Here in her own words is how she gets stuff done.

Work Management 82

Work Management Enterprise Management Marketing Management Paid Search Agency 82

DivvyHQ

AUGUST 7, 2018

Larger and more complex organizations are probably going to need the bells and whistles of enterprise-grade systems like Salesforce and robust marketing automation systems (ex: Eloqua, Marketo, etc.). Bottom line here…Do some research and engage with platform vendors that look like an initial fit.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Ad Building Work Management 40