Content Marketing Institute

MARCH 22, 2018

Define sequencing touchpoints. Match tools to touchpoints. Social media management encompasses a host of tools, from Opal , an editorial planning tool, to Spredfast , a publishing tool to manage its social channels (primarily LinkedIn, Twitter, and Facebook). Social channels offer different values for each audience type.

Marketing Automation Services 108

Marketing Automation Services Work Management Marketing Management Paid Search Agency 108

Albacross

JANUARY 17, 2020

Great way to take an oversaturated channel and turn it into a unique touchpoint with leads and prospects. LeadSift monitors conversations on all popular platforms, including but not limited to social networks like Facebook, Twitter, and LinkedIn. Eloqua It is Oracle’s marketing automation solution, aimed at the enterprise market.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Content Standard

JANUARY 9, 2015

You finally feel like you have a good understanding of all its capabilities, be it Marketo, Eloqua, Silverpop, or any of the dozen others out there, and your recurring nightmares of funky token values, misdirected emails, and misaligned segments have, for the most part, subsided. Real-Time Personalization.

Marketing Automation Services 40

Marketing Automation Services Marketing Automation Automation Marketing & Strategy 40