Customer Experience Matrix
APRIL 3, 2013
B2B marketing data vendor ReachForce today announced its purchase of SetLogik , which provides technology to build cloud-based marketing databases and do predictive modeling against them. The two products will be combined in what ReachForce calls the “Connected Marketing Data Hub”. See my post from last October for more on SetLogik.)
Customer Experience Matrix
JUNE 27, 2014
But it fits perfectly into the “data enhancement” category, joining Infer , Lattice Engines , Mintigo , Growth Intelligence (which I’ve also yet to review) and ReachForce. There are existing connectors for Salesforce.com, Marketo , and Eloqua and it’s fairly easy to connect with others.
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LeadSloth
APRIL 29, 2009
Eloqua Marketing Insights and Digital Body Language. For Eloqua I’m following two blogs. Reachforce: The B2B Lead. Reachforce publishes almost daily Lead Generation tips. This is my new discovery. Recently, they are writing more posts, and some good ones too! They’re numbering them, and they are at #230 now!
chiefmartech
MARCH 20, 2018
As we’ve seen with other enterprise marketing stacks, Juniper Networks has blended solutions from three major marketing cloud vendors: Adobe, Oracle Eloqua, and Salesforce. This is a rich marketing stack with deep capabilities, but my impression is that it’s very well rationalized.
Anything Goes Marketing
JANUARY 26, 2010
I have the pleasure of welcoming a new bunch of Eloqua team members who we start off with a boot camp here in Toronto so they get to know each other and the rest of the company. I’m going to outline some of the cool things our customers do but I’ll also provide a short intro on what I do in my day to day.
Digital B2B Marketing
NOVEMBER 7, 2013
Reachforce. Improve demand generation, speed leads to revenue with data quality and enrichment solutions for B2B marketing, integrated with Eloqua, Marketo & Salesforce. Reachforce was the first B2B marketer I noticed using favorite spam and I’m clearly a target for their program. 117 favorites per day.
chiefmartech
OCTOBER 29, 2017
having acquired Eloqua, Responsys, Market2Lead, ATG, RightNow, Maxymiser, BlueKai, NetSuite, and Endeca ( plus many more not included on my 2010 proto-landscape). A number got rolled up by the large enterprise companies seeking to build their suites/clouds. Adobe, IBM, and Salesforce took pretty big bites out of this landscape too.
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