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AI-powered martech releases and news: March 28

Martech

Seedtag’s Contextual TV is an AI-driven advertising solution for connected TV (CTV) that aims to enhance ad strategies and campaigns with privacy compliance and effective targeting. And now, here’s this week’s roundup of AI-powered martech releases, upgrades and integrations.

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The Trends Shaping the State of Email in 2021: Webinar Recap + Q&A

Litmus

Marketing Automation Platforms, such as Oracle Eloqua, has tools in place to help you automate the data cleansing process. In the B2B space and going beyond life events, we’ve seen programs built around software trials and warranty or certification expirations with 90-,60-,30-day countdowns. Cristal: This will vary largely by industry.

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5 leading providers of enterprise marketing automation solutions

ClickZ

The global marketing automation software market was $2.4 What is marketing automation software? Any tool that helps streamline your marketing processes is considered marketing automation software. Enterprise-level marketing automation software comes with many bells and whistles. billion by 2026. Industry case study.

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Key B2B Marketing Trends To Keep An Eye On In 2018

Envy

In addition, last year marketing automation platforms such as Hubspot , Marketo , Eloqua have become increasingly commonplace. Following this, the AI software will select highly targeted articles on the topic which will be published on the days and times when the prospect is the most active on LinkedIn. Marketing Automation.

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Differences & Benefits of the Different Video Hosting Options Out There

SmartBug Media

Videos can be easily integrated with social media or privacy-protected with a password when you’re working on a project that isn’t quite ready to be seen by the world. The platform also integrates with popular marketing automation software, such as HubSpot, Marketo, and Pardot. List segmentation by viewer interest and video content.

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The Best B2B Marketing Ideas of 2010

Online Marketing Institute

The Best B2B Marketing Ideas of 2010 A guest post by Jeff Ogden , president of Find New Customers Although companies like Marketo, Eloqua and Kinaxis have produced terrific written content in blogs, e-books, etc., Juan Eloqua This witty campaign by Eloqua used the famed Juan Valdez model of a coffee grower. 19, 2010. (6)

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Most Exciting Marketing Technologies to Adopt in 2017

Leadspace

The normal digital customer (be it B2B or B2C) has over a dozen identities now – multiple emails, multiple device IDs, multiple social IDs, multiple cookie sets, multiple CRM, commerce, marketing automation, or other “software IDs”, multiple Ad IDs, etc. And that’s before you get to the Google, FB, Amazon, MSFT, Verizon, … IDs.