Vidyard

NOVEMBER 14, 2016

From new ways to use video across the entire marketing funnel, to sales teams using personalized video to engage prospects, all the way to HR teams using video internally for training and executive briefings – video is no one-trick pony. YouTube is Important — But so is Your Website. Let that soak in.

Video Marketing 50

Video Marketing Top of Funnel Marketing Automation Services Storytelling 50

SnapApp

MARCH 4, 2015

EMC and Lattice Engines won in the “ Buyer-Focused Content ” category for personalized, targeted content that’s accessible from multiple platforms. The contest received 63,354 page views, as well as 345 Facebook referrals and 2,387 YouTube views for the video recaps. Winners will be announced in early April.

Eloqua 48

Eloqua Lead Scoring Lead Ranking Sales Qualified Leads 48

Content Marketing Institute

MARCH 22, 2018

iQ ad exposure is the “fly by” person – someone who may happen upon a mention of iQ or Intel content but hasn’t slowed down to consume that content. Intel uses Eloqua for its email service provider (ESP), which allows it to map content consumption and behavioral actions to the content email subscribers receive based on actions and attributes.

Marketing Automation Services 108

Marketing Automation Services Work Management Marketing Management Paid Search Agency 108

Vidyard

APRIL 12, 2017

Vidyard has created a new generation video platform for businesses that goes beyond traditional video hosting tools like YouTube and Vimeo. Marketing and sales teams accelerate sales cycles by creating personalized and interactive video that drives engagement, captures leads and guides the buyer’s journey. Vidyard Careers: [link].

Enterprise Management 53

Enterprise Management Work Management Marketing Management Marketing Automation Services 53

Vidyard

APRIL 12, 2017

Vidyard has created a new generation video platform for businesses that goes beyond traditional video hosting tools like YouTube and Vimeo. Marketing and sales teams accelerate sales cycles by creating personalized and interactive video that drives engagement, captures leads and guides the buyer’s journey. About Vidyard.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Marketing Automation Services 50

SWZD

AUGUST 14, 2019

The Marketing Cloud itself is composed of the following solutions: Marketing Automation with Oracle Eloqua , Cross Channel (email, mobile etc) Orchestration with Oracle Responsys , Content Marketing, Social Marketing, Marketing Data Management with Oracle BlueKai , and Testing and Optimization with Oracle Maxymiser. How old is the kid?

Marketing AI 48

Marketing AI Work Management Marketing Management Peer-to-peer 48

Vidyard

MAY 12, 2015

For example, the marketer can offer a particular call-to-action at the end of the video based on the viewer’s in-video responses, giving the viewer a more relevant and personalized experience. Vidyard integrates with key marketing automation and CRM tools to deliver user-level video engagement data, turning views into sales.

Interactive Marketing 65

Interactive Marketing Advertising Agencies Video Marketing B2B Marketing 65

markempa

NOVEMBER 29, 2016

Essentially, you have to personalize your invites to connect. They make decisions whether to engage or not based on whether they think that that sales person actually can help them solve their business problems. She’s an aspiring social seller, and she sends me a generic invite to connect on LinkedIn. Other resources?

Marketing AI 0

Marketing AI Linkedin Marketing Automation Services B2B Sales 0

Vidyard

NOVEMBER 12, 2015

Know who is watching – Identify both external and internal live stream viewers and track their engagement within Vidyard’s Analytics Center and leading marketing automation and CRM platforms such as Oracle Eloqua, Marketo, Act-On and Salesforce. Vidyard’s HTML5 player supports all devices and screen sizes.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

Know who is watching – Identify both external and internal live stream viewers and track their engagement within Vidyard’s Analytics Center and leading marketing automation and CRM platforms such as Oracle Eloqua, Marketo, Act-On and Salesforce. Vidyard’s HTML5 player supports all devices and screen sizes.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

Kitchener, Ontario – November 12, 2015 – Live streaming has become a prominent tool for businesses to engage with audiences when they cannot be there in person, but until now there hasn’t been a way to know who viewed a stream or for how long. Vidyard’s HTML5 player supports all devices and screen sizes.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

MAY 12, 2015

For example, the marketer can offer a particular call-to-action at the end of the video based on the viewer’s in-video responses, giving the viewer a more relevant and personalized experience. Vidyard integrates with key marketing automation and CRM tools to deliver user-level video engagement data, turning views into sales.

Interactive Marketing 50

Interactive Marketing Advertising Agencies Video Marketing B2B Marketing 50

Vidyard

JANUARY 22, 2015

Some things to look for when hiring your videographer: Look at the person’s portfolio. Will this person bring your video vision to life? Your Campaign Manager This person bridges the gap between video asset and marketing asset, and knows their way around your marketing stack. What equipment will they expect?

Video Marketing 50

Video Marketing Product Optimization Ad Building 50

Vidyard

DECEMBER 10, 2013

Based on the 2013 data collected by the Content Marketing Institute, not only do 85% of B2B enterprise marketers leverage in-person events , but the majority are pretty confident the events are working with 71% citing their effectiveness. To support our first goal we open a communications channel independent of the conference (i.e.

Campaigns 50

Campaigns Tips Landing Pages Conference 50

Heinz Marketing

MARCH 1, 2021

So if you have an insight, it’s not as binary as saying, “Well, let’s put that into an email sequence,” or, “Hey sales person, go mention this on your call.” We are recording live on LinkedIn and YouTube every Thursday at 11:30 pacific, 2:30 eastern. We also have multiple people on the selling team.

Trigger Marketing 106

Trigger Marketing Intent Signal B2B Sales CMO 106

Webbiquity

JUNE 14, 2011

Steve Woods , Eloqua. The trick in using social media monitoring tools is not to automate “fast, shi**y answers&# as Steve put it, but rather to find the right person to respond. Tap your internal subject matter experts and help them create personal brands. For example, gaskets are boring. Kim Albee , Genoo.

DemandBase 100

DemandBase Eloqua Marketing Automation Services Work Management 100

Directive Agency

FEBRUARY 22, 2019

Strategically, in conjunction with PPC advertising platforms, this information can be analyzed and used to create a personalized experience for existing customers, as well as new prospects. Now you can utilize this list in Google Search, YouTube, and Gmail campaigns. . Internal Databases vs. External Databases. Then you’re done!

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

Heinz Marketing

JULY 18, 2021

Lost leads because they weren’t routed to the right person. Is an alert triggered to the correct person for follow-up? Click here for a full list, but here are some highlights: Marketo, Pardot, Hubspot, Eloqua. AdRoll, Bing Ads, Demandbase, Facebook, Instagram, YouTube, WordPress, Terminus. At least not too much. .

Marketing Automation Services 112

Marketing Automation Services Full Circle Insights Lead Scoring Lead Ranking 112

Martech

JULY 26, 2021

Being a power user of Marketo or HubSpot, Pardot or Eloqua. When talking about martech, we most often think about tools that allow us to perform a specific task related to marketing — analyze traffic on our websites, aggregate and understand customer data, deliver personalized messaging, etc. Being admin for a Salesforce instance.

Paid Content 93

Paid Content Marketing Automation Services Work Management Marketing Management 93

Vidyard

SEPTEMBER 24, 2019

You do what any smart person would: You upload it to a video hosting solution. You might get by just fine with a free hosting service like YouTube for a marketing campaign video but need something more secure for a homepage video. You don’t want a classified executive briefing wandering onto YouTube. So what do you do?

Paid Content 93

Paid Content Enterprise Management Marketing Automation Services Work Management 93

Vidyard

NOVEMBER 11, 2016

Lenovo also needed to ensure the results of this campaign made it into Eloqua, their Marketing Automation Platform. Best Personalized Video Campaign – Reltio. Reltio is now planning their next personalized video campaign to keep the ball rolling after this immense success.

Sales Management 111

Sales Management Top of Funnel Video Marketing Marketing Automation Services 111

Albacross

JANUARY 17, 2020

PersistIQ We use PersistIQ to create drip campaigns for sending personalized emails. It avoids you having to contact a generic email address and, when calling, allows you to ask to speak to a specific person rather than the person in charge of marketing, finances or whatever department you are looking to contact.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Vidyard

FEBRUARY 16, 2017

Can you upload directly from your YouTube channel? A Personalized Experience : Does the VP give you the ability to personalize a marketing video for each lead at scale? A personalized video can lead to a 500% lift in email conversion, and a 16x increase in conversion ratios for campaign landing pages.

Marketing Automation Services 96

Marketing Automation Services Enterprise Management Video Marketing Work Management 96

Convince & Convert

MARCH 18, 2016

Every 3 weeks or so I have a new show (live on Google Hangouts On-Air and streamed to my Facebook page) where I interview the founder or proprietor of marketing technology that I personally vouch for and support. They work with your marketing automation tool, they integrate with Marketo, HubSpot, Eloqua, Pardot, all of those guys.

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

Vidyard

JULY 21, 2017

For prospects you’re targeting who are further along in the funnel, consider including videos to answer questions you know they have about the product, detailed product demos, or personalized videos about how the product solves problems within their industry. This applies to YouTube annotations , and Vidyard’s calls-to-action.

Email Marketing 102

Email Marketing Video Marketing Campaigns Top of Funnel 102

Vidyard

OCTOBER 27, 2019

Video hubs allow you to keep all of your branded online video content in one place and provide a destination where visitors can explore your videos without getting lost in a cat video-filled vortex, the way they might on a certain popular video sharing platform (*cough* YouTube *cough*). Landing Pages 1.3 Social Video Distribution 2.1

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65

Vidyard

OCTOBER 27, 2019

Video hubs allow you to keep all of your branded online video content in one place and provide a destination where visitors can explore your videos without getting lost in a cat video-filled vortex, the way they might on a certain popular video sharing platform (*cough* YouTube *cough*). Best Practices for Sharing a Video on YouTube.

Distribution 68

Distribution Paid Content Video Marketing Best Practices 68

OutboundView

SEPTEMBER 20, 2018

Think “Personally” and “Professionally” – How does your solution help your buyer reach their goals, both personally and professionally? If you are familiar with marketing automation tools like Hubspot or Eloqua , this would be a similar type of tool geared toward your sales team. Make them tangible! Outreach.io (Enterprise).

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34

Hinge Marketing

JULY 21, 2022

If you need a platform that can program campaigns, suppress lists, and score leads, Pardot, Eloqua, and Hubspot are good options. When buyers of professional services look for experts who can help, they attend events—online and in person. Some marketers might even refer to this as gamifying and personalizing your marketing strategies.

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

SnapApp

DECEMBER 14, 2016

While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block. Personalization. more likely to send action-triggered, personalized emails in real-time. Marketing automation.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Referral Rock

OCTOBER 30, 2019

Or maybe it’s the ability to be able to connect with their audience on a more personal level. Tools like Campaign Monitor and MailChimp are great for segmenting your leads and customer to send personalized, relevant messages used to nurture and convert them. Perhaps, they can multitask, while being a jack of all trades.

Marketing Automation Services 69

Marketing Automation Services Budget Programs Work Management Marketing Management 69

Convince & Convert

JULY 15, 2016

We do all the big ones, but certainly the most popular ones these days–Marketo, Eloqua, HubSpot, Pardot, Act-On, Salesforce, you name it. So if you had a YouTube video or a Wistia video or Brightcove or Vidyard, any of those top video platforms, we just go grab your video and then we add these interactive elements to it.

Top of Funnel 102

Top of Funnel Marketing Automation Services Advertising Funnels Content 102