Onalytica B2B

JANUARY 18, 2018

She has worked with all the major marketing automation companies – Marketo, Eloqua, HubSpot, and ExactTarget. She has a proven track record in integrated marketing, especially with establishing digital presence through SEO optimization, lead generation process, and website optimization. I open to anything.

Marketing AI 122

Marketing AI Eloqua Account Based Marketing Digital Marketing Funnels 122

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Litmus

OCTOBER 24, 2023

ESPs are instrumental in ensuring that emails are delivered to the right inbox, not marked as spam, and are optimized for various devices. They offer a suite of services that includes sending, receiving, and storing emails, as well as tools for analytics and automation. Basically, love ‘em or hate ‘em, we need our ESPs.

Service 96

Service Peer-to-peer Eloqua Opinions 96

Webbiquity

AUGUST 4, 2020

It also offers built-in marketing optimized for search. Webinar features include embedded video; branding; interactive functions (polls, surveys, chat, Q&A); integration with popular CRM and marketing automation tools like HubSpot, Salesforce, Marketo, and Eloqua; and attendee analytics to help identify your most engaged sales prospects.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Anyword

NOVEMBER 7, 2018

If you’re looking to add email monetization to your revenue strategy, or you’re looking for ways to optimize your current monetization program, here are a few options that can maximize the potential. Renee has presented at several Marketing Sherpa and Eloqua (Oracle), Marketo (Adobe) and Hubspot events. Choose native over display.

Optimization 53

Optimization Marketing & Strategy Work Management Marketing Management 53

Zoominfo

OCTOBER 28, 2018

Here’s an example from VentureBeat : A financial tech firm noticed that Eloqua marketing automation was a predictive signal for its top prospects. They recognized that companies running Eloqua tend to have a certain level of technical sophistication, and are usually big enough to be able to afford premium enterprise systems.

Enterprise Management 177

Enterprise Management Work Management Marketing Automation Services Marketing Management 177

ClickZ

JANUARY 22, 2020

Holding a marketshare of 30%, the inbound marketing and sales software provides web analytics, landing page, social media marketing, search engine optimization and content management. Uses keywords to optimize blog posts and the landing pages. Oracle Eloqua. Offers optimization and conversion reporting. Conclusion.

Marketing Automation Services 143

Marketing Automation Services Budget Programs Marketing AI Enterprise Management 143

Leadspace

MARCH 22, 2023

It is typically implemented within the Marketing Automation Platform (Marketo, Eloqua, Pardot, Hubspot, etc.) With Revenue Radar you can see your best targets and ensure you’re achieving the highest possible close rates and the lowest possible costs to optimize your sales & marketing ROI.

Ideal Customer Profiles 62

Ideal Customer Profiles Lead Ranking Lead Scoring Eloqua 62

Webbiquity

NOVEMBER 10, 2020

They do need to interact with sales professionals to decide between Oracle (Eloqua) and Marketo. In summary, while there is reason for optimism that live will return to something approaching “normal” in the coming year, some of the changes caused or influenced by the pandemic are likely to stay.

Enterprise Management 297

Enterprise Management Sales Management Work Management Marketing Management 297

PathFactory

AUGUST 11, 2021

In a recent blog post, Oracle shared how their marketing team uses PathFactory to accelerate their Oracle Eloqua nurtures, optimize content delivery and engagement on specific product segments of their website, and improve their understanding of insights such as which content assets are performing and which accounts are viewing content.

Digital Transformation 105

Digital Transformation Eloqua Content Account Based Marketing 105

Metadata

FEBRUARY 24, 2021

Metadata integrates with the likes of LinkedIn, Facebook, Marketo, Hubspot, Eloqua, Pardot, G2, Drift, HG Insights, the Trade Desk, Bombora, and other vendors to set them on autonomous mode. Notable entrepreneurs, such as Mark Organ (Eloqua), Ilya Volodarsky (Segment), with over a dozen customers (e.g. In 2020, Metadata raised $6.5m

Demand Generation 102

Demand Generation Marketing Analytics Tools Demand Paid Search Agency 102

Metadata

SEPTEMBER 9, 2020

There was additional participation from Greycroft, York IE, Stormbreakers, as well as notable entrepreneurs, including Mark Organ (founder of Eloqua), Ilya Volodarsky (founder of Segment), and others. San Francisco, CA, Sept. 9, 2020 — Metadata.io, the autonomous demand generation platform, today announced it raised $6.5m

Marketing Analytics Tools 101

Marketing Analytics Tools B2B Thought Leadership Eloqua Demand Generation 101

Leadspace

MAY 2, 2023

Now let’s move on to the final step to optimizing your Revenue Radar – determining and prioritizing the specific people to pursue. This involves scoring their engagement at the person-level using your marketing automation platform (Marketo, Eloqua or Pardot for example). Use this to optimize meetings for sales calling campaigns.

Lead Ranking 62

Lead Ranking Lead Scoring Marketing Automation Services Marketing Analytics Tools 62

Litmus

AUGUST 25, 2020

Calling all Oracle Eloqua users: Our friends over at Eloqua have shared that Customer Experience (a.k.a. In our ebook, Litmus + Oracle Eloqua: The Three Pillars of Successful Email Marketing , you’ll learn about each pillar and how to use them to drive your email program (and love the process a whole lot more too!).

Eloqua 64

Eloqua Segmentation Email Marketing Campaigns 64

Valasys

FEBRUARY 19, 2024

Marketing automation platforms allow organizations to nurture leads by tracking customer interactions, and sales funnel, and measuring campaign performance to optimize marketing process and drive conversions. CRM Systems Customer Relationship Management known as CRM system is globally used software for optimizing customer relationships.

CMS Development 40

CMS Development Paid Search Agency Enterprise Management Marketing Automation Services 40

SendinBlue

AUGUST 24, 2020

The features let you optimize the customer journey from start to finish, using deep insights into customer behavior to track performance and tweak your campaign. Design beautiful landing pages optimized for conversions with the drag and drop editor and publish blog posts quickly and effectively with in-built blogging tools. Sendinblue.

Marketing Automation Services 86

Marketing Automation Services Enterprise Management Marketing Automation Automation 86

Zoominfo

OCTOBER 28, 2018

Here’s an example from VentureBeat : A financial tech firm noticed that Eloqua marketing automation was a predictive signal for its top prospects. They recognized that companies running Eloqua tend to have a certain level of technical sophistication, and are usually big enough to be able to afford premium enterprise systems.

Enterprise Management 100

Enterprise Management Eloqua Zoominfo Work Management 100

ANNUITAS

APRIL 30, 2015

There were so many areas covered at the event, but a few topics that were all the rage at Eloqua Experience in 2013, e.g. content marketing, weren’t hot topics this year. It’s about maximizing value and optimizing results. Author: Kathleen Hoehn @KathleenHoehn Marketing Automation Consultant, Eloqua for ANNUITAS.

Lead Ranking 100

Lead Ranking Eloqua Demand Generation Lead Scoring 100

The Point

NOVEMBER 27, 2018

Beyond the ability to optimize social media strategy, this allows marketers to confidently demonstrate the value of any given social activity on the company’s bottom line. In addition, the platform integrates with leading marketing automation platforms, such as Eloqua, HubSpot, Marketo, and Pardot.

Top of Funnel 203

Top of Funnel Demand Generation Agencies Demand Generation Lead Scoring 203

Conversica

OCTOBER 9, 2018

Email marketing is a proven method to increase conversion rate, but it needs to be done deliberately to optimize its impact and cut through the noise that your audiences encounter as they seek solutions to address their business problems. Always be testing. Parting thoughts.

Conversion Rate 59

Conversion Rate Email Marketing Marketing Management Marketing AI 59

TrustRadius Marketing

JANUARY 8, 2020

Oracle Eloqua. Oracle Eloqua is a marketing automation platform designed for enterprise B2B companies. Oracle Eloqua seeks to unite marketing and sales pursuits with highly integrated lead management. Customers consistently say that Eloqua’s visual campaign canvas and automation capabilities are great.

Enterprise Management 52

Enterprise Management Hubspot Marketing Automation Services Marketing Management 52

Oktopost

MARCH 11, 2020

Your platform provider should be able to pump advocacy data across your martech stack giving you the opportunity to measure and optimize your entire advocacy program. In addition, the data from your social employee advocacy program should not live in a silo.

Linkedin 139

Linkedin Enterprise Management Work Management Marketing Management 139

Valasys

JULY 1, 2021

With the help of marketing automation tools, emails can be optimized for mobile phones and tablets, and marketers can monitor, test, and react to how customers interact with their mobile apps. Learn More: AB Split Testing | Optimize Your Digital Marketing Funnel. l) Optimized Social Outreach. f) A/B Testing. i) Easy Replication.

Enterprise Management 52

Enterprise Management Marketing Automation Services Marketing Management Marketing Automation 52

Oktopost

FEBRUARY 28, 2021

Your platform provider should be able to pump advocacy data across your martech stack giving you the opportunity to measure and optimize your entire advocacy program. In addition, the data from your social employee advocacy program should not live in a silo.

Linkedin 109

Linkedin Enterprise Management Work Management Marketing Management 109

ClearVoice

APRIL 14, 2023

Google Optimize, AB Tasty, and Freshmarketer are common choices. This can automate and optimize marketing campaigns. Some examples include Marketo, Eloqua, and Pardot. These tools allow you to test different versions of your content or website to see which version performs better. Marketing automation software.

Marketing Strategy 103

Marketing Strategy Marketing & Strategy Content Marketing Work Management 103

KoMarketing Associates

AUGUST 23, 2016

As shown above, Eloqua took the right approach in updating their old LinkedIn Company Page to point users to the new location. If you’re interested in learning how to optimize your professional LinkedIn Profile, be sure to check out Derek’s post on 10 Examples of Highly Impactful LinkedIn Profiles for some helpful tips. . .

Linkedin 120

Linkedin Enterprise Management Work Management Examples 120

Litmus

NOVEMBER 9, 2020

Have you seen changes in optimal send time as a result of COVID-19 and do you think those changes will carry into next year? Cristal: We’ve seen a trend with more clients using “Send Time Optimization” which uses artificial intelligence that analyzes past send and engagement behavior. And, use default values such as “Valued Customer”.

Webinar Metrics 113

Webinar Metrics Trends Marketing AI Budget Programs 113

Litmus

AUGUST 31, 2020

Have Eloqua ? We know how crucial your ESPs are to the success of your email program. We’ve created a few different versions of the ebook to help you the most. Have Marketo ? Download this ebook ?. Download this ebook ?. Have Responsys ? Our ebook is coming soon. The post Are you putting the 3 pillars of email marketing into action?

Email Marketing 98

Email Marketing Eloqua Marketo Paid Search Agency 98

Zoominfo

MAY 9, 2022

Whether you’re the proprietor of a family business, launching a pre-seed startup or work for an enterprise firm, sales engagement platforms can help you optimize every stage of the sales cycle and achieve more as a team. Some prospects will say, ‘Well, we have HubSpot or MailChimp or Pardot or Marketo or Eloqua,’” Maimone says.

Marketing Automation Services 130

Marketing Automation Services Buy Enterprise Management Work Management 130

Vidyard

JANUARY 22, 2015

If you’re using a marketing automation platform like Marketo or Eloqua, make sure they understand how to connect your video marketing platform so that no view is left unaccounted for. The post Bringing It Home: How To Build The Optimal Video Production Team appeared first on Vidyard. Looking to get started with a great partner?

Video Marketing 50

Video Marketing Product Optimization Ad Building 50

Metadata

FEBRUARY 28, 2022

B2B marketers use Metadata to automate these tasks, optimize their campaigns to revenue, and drastically scale their performance before needing more resources. About Metadata. Metadata is building the first operating system for B2B marketers.

B2B Marketing 59

B2B Marketing Co-Registration Automation Bombora 59

SalesIntel

MARCH 22, 2023

To build customer profiles , recognize pain points, and optimize tailored marketing campaigns, technographic data can give you a lot of benefits. For example – your company may discover that your biggest clients are using marketing automation tools like Marketo or Eloqua.

Segmentation 52

Segmentation Ideal Customer Profiles Enterprise Management Marketing Automation Services 52

Webbiquity

AUGUST 12, 2012

In the foreword to Revenue Engine: Why Revenue Performance Management is the Next Frontier of Competitive Advantage by Steve Woods and Alex Shootman, Eloqua CEO Joe Payne writes that “This is not a book about marketing. It’s not about sales. This is a book about the only thing that matters: revenue.”

Work Management 100

Work Management Marketing Management Marketing Automation Services Eloqua 100

Madison Logic

MARCH 14, 2023

The ML Platform also integrates with other sales and marketing tools like marketing automation platforms Marketo, HubSpot, and Eloqua—and CRM solutions like Salesforce and HubSpot CRM. Sync LinkedIn Activities with Nurture Programs for Optimized Performance Nurturing is a staple of any B2B marketing strategy, but it is vital in ABM.

Multi-Channel 52

Multi-Channel Linkedin Advertising Channels Account Based Marketing 52

ANNUITAS

NOVEMBER 17, 2015

Optimize integrations across the Marketing Technology Stack: Long gone are the days of the simple technology stack consisting of a marketing automation platform, one CRM system and a few other technologies sprinkled in. Author: Kathleen Hoehn @ KathleenHoehn Marketing Automation Consultant, Eloqua practice, ANNUITAS.

Cross-Selling 100

Cross-Selling Eloqua Marketing Automation Services Eye-Tracking 100

Convince & Convert

FEBRUARY 27, 2015

While it may not seem obvious from the outset, there is incredible potential value in a video platform that integrates with the likes of Eloqua, Marketo, Act-On, and other MAPs. Digital Marketing channel strategy conversion measurement digital marketing integration video marketing video optimization video strategy'

Video Marketing 167

Video Marketing Rules Marketing Automation Services Planning 167