KoMarketing Associates

AUGUST 23, 2016

There’s no doubt that LinkedIn is one of the most effective social media lead generators for B2B marketers, offering businesses the chance to tell their brand story in a unique and meaningful way. Keep in mind the 80/20 rule – just 20% of your social media content should be about your brand. Final Thoughts.

Linkedin 120

Linkedin Enterprise Management Work Management Examples 120

KoMarketing Associates

APRIL 11, 2013

The report also does a “deep dive” into organic search, paid search, and social media metrics. BtoB Research, in coordination with Eloqua, surveyed hundreds of online marketing professionals to uncover the core competencies of Modern Marketers. Social Media Use in the Industrial Sector.

Marketing Report 120

Marketing Report Research B2B Marketing BtoB 120

KoMarketing Associates

JANUARY 25, 2013

In a poll of 155 primarily C-level marketing experts, social media received the largest percentage of votes for demand generation channels that marketers will spend more on in 2013. B2B SEO and social media efforts should at least focus a percentage of efforts toward building the list for that channel. Most Used Channels.

Demand Generation 120

Demand Generation Advertising Benchmark Customer Surveys Demand 120

KoMarketing Associates

JANUARY 23, 2014

Earlier this week a colleague forwarded along Bizo’s latest infographic in partnership with Eloqua , highlighting the B2B buyer’s journey from discovery through sales completion. 6 B2B Marketing Infographics: Social Media, Inbound Marketing & Mobile. 25 Outstanding Content Marketing Tools For Your Brand.

Tactics 120

Tactics B2B Marketing Marketing & Strategy Marketing Strategy 120

KoMarketing Associates

JULY 21, 2015

A place to drive PPC, remarketing and / or social media advertising campaigns. Social Media / User Sharing. The team at Eloqua has a nice grid-like infographic comparing buyer objectives and business objectives in relation to content marketing assets types, which can be used for support and reference. Testimonials.

Landing Pages 120

Landing Pages Search Engine Marketing Paid Content Search Marketing 120

KoMarketing Associates

NOVEMBER 13, 2013

According to a study sponsored by Eloqua, the biggest challenge for B2B marketers is generating enough high quality leads. He has spoken at events like SMX, SES, and the Social Media Strategies Summit. What’s your biggest challenge as a B2B marketer? Converting leads into customers came in 2nd. Lead Generation'

B2B 120

B2B Landing Pages Leads Lead 120

KoMarketing Associates

NOVEMBER 26, 2019

Today, most platforms, including HubSpot, Marketo and Eloqua, can be directly connected to LinkedIn. Well, LinkedIn collects the data which can be downloaded at any time, and if supported, you can have these leads automatically sent to your CRM or marketing automation solution.

Lead Gen 157

Lead Gen Linkedin B2B Marketing Sales Qualified Leads 157