NuSpark Consulting
JUNE 13, 2014
There are many elements to creating a program that produces a high quantity of high quality leads: SEO, SEM, Content Marketing, Social Media, and more. But among these channels, an important strategy is public relations. Public Relations: How to do it right. Public Relations: How to do it right.
KEO Marketing
NOVEMBER 18, 2015
Once upon a time, public relations was about getting coverage. You published a press release, reached out to media contacts, or designed a campaign that attracted attention from networks and publishers. People are using social media – not just traditional media – to consume content that is relevant to them.
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Biznology
JANUARY 19, 2018
John Whelan heads the for-profit media division of HIMSS , the global association for healthcare information and technology. Earlier in his career, Alex was a beta user for Marketo and Eloqua , and fell in love with marketing automation. “I like to combine the art and science of marketing,” she says. This guy knows his stuff.
Webbiquity
DECEMBER 26, 2012
Public relations (PR) or media relations has long been treated as its own world, separate from marketing. A news release may be designed to get media coverage, but it can also create valuable backlinks for SEO. How can media relations skills be leveraged in social media?
Cintell
NOVEMBER 9, 2015
Erika has over 15 years of B2B marketing, public relations and demand generation expertise. At ANNUITAS Erika manages all aspects of marketing including demand generation, content marketing, social media and public relations helping to build pipeline and drive results for the ANNUITAS team.
Marketing Insider Group
JANUARY 24, 2013
BtoBsocialmedia – BtoBSocialMedia (b2b) offers daily tips on using Twitter, Facebook and other social media to increase brand awareness and social influence. Arketi – Arketi Group – A high-tech business-to-business (B2B) public relations and digital marketing agency. Social Media Bouncer. New York, NY.
Webbiquity
SEPTEMBER 1, 2010
Social media has fundamentally altered the practice of public relations. Will Traditional, Social Media Blend? Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies. Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies.
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