LeadSloth

OCTOBER 15, 2010

At this week’s Marketo Summit , I realized we’re right in the middle of B2B Marketing Event Season. MarketingSherpa’s B2B Marketing Summit was last week, Pardot’s user conference was 2 weeks ago, and the Eloqua Experience is coming up next week. Marketo University. Global Marketo Roll-Out.

Marketo 100

Marketo Impressions Forrester Eloqua 100

LeadSloth

APRIL 29, 2009

Eloqua Marketing Insights and Digital Body Language. For Eloqua I’m following two blogs. Marketo Modern B2B Marketing Blog. Marketo publishes a steady stream of interesting articles, now including articles written by Maria Pergolino from the Inbound Marketer blog (also on the earlier Top-10 ).

Demand Generation 100

Demand Generation Marketing Management Marketing Automation Services ReadyContacts 100

LeadSloth

AUGUST 11, 2009

For clients that are using marketing automation platforms like Marketo or Eloqua, there is a bit more integration to do, but the links can still be made to work. Terry: For the most part, clients use Salesforce-for-AdWords, which is a very elegant way to link leads with valuable AdWords data like keyword, search term, campaign, etc.

Advertising Agencies 100

Advertising Agencies Paid Search Agency Advertisements Advertising 100

LeadSloth

SEPTEMBER 30, 2010

In May I attended Silverpop’s user conference, and the Marketo and Eloqua user conferences are coming up in October. Of the vendors on my list of Marketing Automation vendors, only a handful have enough customers to make this happen.

Marketing Automation Services 100

Marketing Automation Services Marketing Management Conference Vendors 100

LeadSloth

JUNE 23, 2009

Lately, most vendors have added features to monitor anonymous traffic your site (the most recent announcements: Pardot , Marketo , Eloqua ). Their main focus has been on nurturing and scoring your existing leads. But that doesn’t help with getting more visitors to your site.

Marketing Automation Services 100

Marketing Automation Services Inbound Marketing Marketing Automation Work Management 100

LeadSloth

JANUARY 12, 2010

Manager, Inbound Marketing, Marketo. Steve Woods , CTO, Eloqua. Manager, Inbound Marketing, Marketo ( @InboundMarketer ). Steve Woods, CTO, Eloqua ( @stevewoods ). Jeff Pedowitz , President and CEO, The Pedowitz Group. Maria Pergolino , Sr. Matthew Quinlan , VP Field Operations, Loopfuse. This will be the year of Revenue.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100