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Interview with Moni Oloyede

Onalytica B2B

She has worked with all the major marketing automation companies – Marketo, Eloqua, HubSpot, and ExactTarget. She has a proven track record in integrated marketing, especially with establishing digital presence through SEO optimization, lead generation process, and website optimization. No, leads are pushed down the funnel.

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B2B Lead Generation Blog: On B2B Demand Generation tools and Lead Generation Dashboards

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

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B2B Lead Generation Blog: Webcast: 8 Critical Success Factors for B2B Lead Generation

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Webcast 120
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#AskTeleverde – Outdated in Omaha

Televerde

As experts in all things sales and marketing, our clients look to us for guidance. Stumped by a sales or marketing situation? With constant changes plaguing our industry, how are we expected to have time (or budget) to worry about things like lead generation, follow-up, and ROI from marketing? We’ve got you. Case in point.

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The Language of Account-Based Marketing

LeanData

That steady progression is why you likely know that ABM brings together sales and marketing efforts to focus on high-value target accounts with the greatest chance of becoming closed deals. Account-Based Selling: The strategy of taking an account-centric approach to closing deals rather than focusing on just individual leads.

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The Language of Account-Based Marketing

LeanData

That steady progression is why you likely know that ABM brings together sales and marketing efforts to focus on high-value target accounts with the greatest chance of becoming closed deals. Account-Based Selling: The strategy of taking an account-centric approach to closing deals rather than focusing on just individual leads.

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Marketing Automation Trends for 2010

LeadSloth

Sales & marketing alignment. 1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (4)