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| | SALES INTELLIGENCE VIEW
MARCH 18, 2011 [Eloqua, InsideView] The Death of Cold Calling – Ending the Debate
The word “cold is used because the person receiving the call is not expecting a call or has not specifically asked to be contacted by a sales person - wiki. Marketing automation solutions like Eloqua manage opt-ins and content, all directly linked back to lead generation and sales acquisition costs. Does social media answer all the needs of every sales organization?
MARCH 18, 2011 | SALES INTELLIGENCE VIEW
[Eloqua, InsideView] The Death of Cold Calling – Ending the Debate
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