Zoominfo

OCTOBER 14, 2021

Email data accuracy is a major priority for ZoomInfo’s data engineering team and a core part of the ZoomInfo platform. In this post, we’ll explore how ZoomInfo treats email data to ensure that our customers have the most accurate, up-to-date information for their go-to-market strategies and campaigns.

Zoominfo 100

Zoominfo Marketing Automation Services Lead Ranking Ad Exchange 100

Directive Agency

FEBRUARY 22, 2019

Strategically, in conjunction with PPC advertising platforms, this information can be analyzed and used to create a personalized experience for existing customers, as well as new prospects. Databases can come from private internal resources, which may contain contact information on existing leads and customers. That’s all it takes!

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

SmartBug Media

MARCH 10, 2020

As you consider the funnel stages and where your company needs to focus, you'll use technology for key ABM activities, such as finding data on accounts, storing customer information, communicating with key stakeholders, and running ads. Below, I've broken technology out based on how your company could use it to facilitate ABM. DiscoverOrg.

Account Based Marketing 97

Account Based Marketing ABM Sales Management CMS Development 97

The ABM Agency

MARCH 26, 2021

What you need is a modern tech stack comprised of software and web-based applications that will ensure your digital marketing and sales strategies are automated, informed, integrated, and optimized. Examples: Bombora , ZoomInfo , 6Sense. Examples: Marketo , Pardot , Oracle Eloqua. Visitor Intelligence Software.

Account Based Marketing 98

Account Based Marketing ABM Marketing Automation Services Work Management 98

Online Marketing Institute

JULY 31, 2009

Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I’m sure I forgot a few. Feel free to chime in if I did.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

LeanData

MARCH 30, 2022

An effective Information Technology (IT) strategy is critical for any business attempting to scale and grow its revenue. Marketing Automation solutions like Hubspot, Marketo, Eloqua and Pardot enable companies to better manage their various marketing campaigns, which directly feeds into lead generation for the revenue team.

Marketing Analytics Tools 98

Marketing Analytics Tools Marketing Automation Services Marketing Qualified Leads Lead Ranking 98

Albacross

JANUARY 17, 2020

Albacross and ActiveCampaign are perfect together as Albacross without a doubt is the best tool for automatically retrieving company information and enriching company data. This very important information helps us coin our marketing strategy & set up our advertising targeting, as well as to know where to dedicate our sales efforts.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

OutboundView

SEPTEMBER 20, 2018

Within this space, you’re only discovering topical information such as employee count, revenue, location, or industry. Having the right contact information is absolutely critical for outbound efforts, because it allows you to scale your campaigns. Buyers today are bombarded with information. This means a sales optimization tool.

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34

Zoominfo

AUGUST 7, 2018

Market intelligence tools pull and organize data from a variety of sources into one location to help B2B marketers make more informed, strategic decisions. Here are three crowd favorites: Oracle : Eloqua is a 2018 G2 Crowd leader in the best marketing automation software category for enterprises.

Marketing Automation Services 178

Marketing Automation Services Enterprise Management Work Management B2B Marketing 178

Zoominfo

AUGUST 7, 2018

Market Intelligence Market intelligence tools pull and organize data from a variety of sources into one location to help B2B marketers make more informed, strategic decisions. Here are four crowd favorites: Oracle Oracle Eloqua helps B2B marketers set up automated nurturing emails, build customized emails, and create targeted lists.

Marketing Automation Services 130

Marketing Automation Services B2B Marketing Enterprise Management Work Management 130