TrustRadius Marketing

NOVEMBER 14, 2019

SEO & Keyword Tracking: Web pages often hand you the tools to track keyword strength and compare your performance to market competitors. We use Eloqua to support direct messaging for the revenue administration. Alex Greger | Martech Solutions Architect | DemandLab.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Work Management Marketing Management 40

LeadSloth

JUNE 23, 2009

Lately, most vendors have added features to monitor anonymous traffic your site (the most recent announcements: Pardot , Marketo , Eloqua ). Hubspot - an early Inbound Marketing evangelist - is one of them, and so are Enquisite , Raven and SEOMoz (probably I’m forgetting at least a dozen vendors, so feel free to leave a comment).

Marketing Automation Services 100

Marketing Automation Services Inbound Marketing Marketing Automation Work Management 100

Heinz Marketing

OCTOBER 4, 2021

And I talked to Geoffrey Moore who wrote Crossing The Chasm to Brian Halligan , who was CEO of HubSpot to Nick Matta, CEO of Gain Side, just VCs and CEOs and CMOs, because I was trying to understand this whole idea of go market and how companies go to market. You went to the Eloqua, this is pre-acquisition. We needed that.

Top of Funnel 106

Top of Funnel Account Based Marketing Communities Cross-Selling 106

NuSpark Consulting

JANUARY 21, 2012

The original book from Hubspot that started the transition from outbound marketing and push advertising to inbound marketing; the process of making prospects find you. Keyword Intelligence: Keyword Research for Search, Social, and Beyond . A great step-by-step guide on keyword strategy. Brian Halligan, Dharmesh Shah.

Demand Generation 100

Demand Generation Lead Generation Demand Generation 100

Hubspot

MARCH 6, 2014

Now, there’s no coincidence that much of this newly found enthusiasm for inbound-like thinking falls on the heels of Oracle’s acquisition of Eloqua. But over here at HubSpot, we''re just excited to see mainstream, enterprise-level adoption of the concepts we’ve been championing for the past eight years.

Eloqua 28

Eloqua Cold Calling Training Demand Generation Agencies 28

SnapApp

APRIL 4, 2018

For tracking them we use both HubSpot & Salesforce and the data from both system flows into Domo where we have a dashboard to visualize it all. . . Tracking methods used – The 4 main tracking tools used are Eloqua, Google Analytics, Conductor and Salesforce. Tracking method – Eloqua. . . Kyle G Bradley. Adam Honig.

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

Albacross

JANUARY 17, 2020

HubSpot It serves as our main CRM solution where we store the information we have about all our current clients, potential leads, leads in progress & lost deals. Hubspot Tried and true and the holy grail for lead tracking. Hubspot helps me manage my workflow. GetProspect.io Marcus Svensson Albacross. Albacross No brainer right?

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

The ABM Agency

MARCH 26, 2021

Examples: Salesforce , Hubspot , Zoho , Pipedrive . Examples: Marketo , Pardot , Oracle Eloqua. Examples: Hubspot , Uberflip , Adobe Target. Here are the eight fundamental applications to have in your tech stack if you want to run a results-oriented omnichannel ABM campaign. Omnichannel ABM Tech Stack Must-Haves.

Account Based Marketing 98

Account Based Marketing ABM Marketing Automation Services Work Management 98

Martech

JULY 26, 2021

Being a power user of Marketo or HubSpot, Pardot or Eloqua. Using keywords in YouTube videos: How to get more views. Important metrics include things like watch time, retention rate, and engagement, but your keywords are also critical. How do you choose the keywords? Being admin for a Salesforce instance.

Paid Content 95

Paid Content Marketing Automation Services Work Management Marketing Management 95

DealSignal

MARCH 28, 2023

HubSpot is an example of a hybrid to the next layer up in the ABM stack , which is a “system of engagement”, a process-oriented tool that enables you to segment your ABM contacts, create customized offers, launch email campaigns, etc. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement.

Account Based Marketing 52

Account Based Marketing Ideal Customer Profiles Advertising Benchmark Enterprise Management 52

ClearVoice

MARCH 11, 2019

HubSpot), and track site traffic and conversions (e.g., Where in the search engine pages your buyer is ranking for different keywords, etc. They use Marketo, a mid-tier marketing automation system that generally sits between HubSpot (used by small and medium-sized businesses) and Eloqua (large enterprise software).

Enterprise Management 83

Enterprise Management Work Management Marketing Management Marketing Automation Services 83

TrustRadius Marketing

DECEMBER 4, 2019

Basic reporting- email and landing page campaign stats ROI analytics SEO and keyword tracking A/B Testing Web analytics Predictive Analytics. Top Rated marketing automation vendors include Marketo , HubSpot , SharpSpring , Act-On Software , Oracle Eloqua , Pardot , Infusionsoft by Keap , Adobe Campaign , ActiveCampaign.

Marketing Automation Services 52

Marketing Automation Services Marketing Management Marketing Automation Software 52

DealSignal

MAY 8, 2018

HubSpot is an example of a hybrid to the next layer up in the ABM stack, which is a “system of engagement”, a process-oriented tool that enables you to segment your ABM contacts, create customized offers, launch email campaigns, etc. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement.

Account Based Marketing 58

Account Based Marketing Ideal Customer Profiles ABM Enterprise Management 58

Leadspace

NOVEMBER 10, 2016

For example, Leadspace’s AI algorithms are rooted in our Virtual Data Management Platform , which enables us to add 80+ data fields per lead or contact, down to such granular insights such as keywords used online and the technologies they are familiar with. Adding AI solutions to your marketing and sales stacks is perhaps easier still.

Marketing AI 63

Marketing AI Account Based Marketing Sales Management Enterprise Management 63

DealSignal

MARCH 29, 2018

HubSpot is an example of a hybrid to the next layer up in the ABM stack, which is a “system of engagement”, a process-oriented tool that enables you to segment your ABM contacts, create customized offers, launch email campaigns, etc. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement.

Account Based Marketing 78

Account Based Marketing ABM Ideal Customer Profiles Enterprise Management 78

Convince & Convert

MARCH 18, 2016

And it’s really great for quickly and easily generating leads and then tying those leads into whatever marketing automation system you might be using today: Marketo, Pardot, Eloqua Oracle, Infusionsoft, MailChimp, whatever you’re using, Uberflip can hook you up. I know that this prospect uses Eloqua.

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

DealSignal

MAY 16, 2018

HubSpot is an example of a hybrid to the next layer up in the ABM stack, which is a “system of engagement”, a process-oriented tool that enables you to segment your ABM contacts, create customized offers, launch email campaigns, etc. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement.

Account Based Marketing 45

Account Based Marketing Ideal Customer Profiles ABM Enterprise Management 45

OutboundView

SEPTEMBER 20, 2018

If you are familiar with marketing automation tools like Hubspot or Eloqua , this would be a similar type of tool geared toward your sales team. Findable starts with keyword research. Keywords help you answer questions such as: What are customers searching for? What keywords are competitors using? Mixmax (SMB).

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34

DealSignal

MARCH 30, 2018

HubSpot is an example of a hybrid to the next layer up in the ABM stack, which is a “system of engagement”, a process-oriented tool that enables you to segment your ABM contacts, create customized offers, launch email campaigns, etc. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement.

Account Based Marketing 40

Account Based Marketing ABM Ideal Customer Profiles Enterprise Management 40

Paul Gillin

JUNE 9, 2011

Demand Media , whose formulaic, keyword-driven approach to topic selection enrages many journalists, is rumored to pay as little as $.10 Among the brands I know that do so are IBM, HubSpot, Eloqua, JetBlue, Cree Lighting and Sybase. 10 per word. A word on words: Freelancers are usually paid by the published word.

BtoB 50

BtoB Burn Rate Blogger Sample 50

Zoominfo

AUGUST 7, 2018

Here are a few top choices: HubSpot : According to Gartner peer insights, customers voted for HubSpot as the best CRM lead management software of 2018. With HubSpot, marketers can build targeted lists and automate things like email campaigns and lead scoring. Enter, Ubersuggest – Neil Patel’s free keyword idea tool.

Marketing Automation Services 178

Marketing Automation Services Enterprise Management Work Management B2B Marketing 178

Zoominfo

AUGUST 7, 2018

Here are a few top choices: HubSpot HubSpot, marketers can build targeted lists and automate things like email campaigns and lead scoring. For marketers on the go, the mobile version of HubSpot provides instant access to metrics at-a-glance. The app keeps you updated on backlinks, keyword rankings, and traffic channels.

Marketing Automation Services 130

Marketing Automation Services B2B Marketing Enterprise Management Work Management 130

Hubspot

AUGUST 21, 2012

We have a saying at HubSpot: "Data needs explanation, and explanation needs data." One of HubSpot's partners , Kuno Creative , does a phenomenal job with its ebook library. Eloqua's Amazing Infographics. Eloqua , a marketing automation company, is a big believer in inbound marketing and the value of content for B2B.

Paid Search Agency 28

Paid Search Agency Companies Work Management Eloqua 28

Hinge Marketing

JULY 21, 2022

If you need a platform that can program campaigns, suppress lists, and score leads, Pardot, Eloqua, and Hubspot are good options. Moreover, keyword-rich blog articles that explore the what’s, why’s, and how’s of a topic can draw traffic from bloggers, journalists, and editors looking for information and sources.

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

Litmus

DECEMBER 22, 2021

The keyword search filter helps marketers easily navigate to high priority previews like Dark Mode or iPhone. Integrated Insights is available for users of Marketo, Salesforce Marketing Cloud, and Oracle Eloqua. Filters can sort by platform type or most popular email clients to stay on top of subscriber trends.

Privacy Protection 93

Privacy Protection Product Privacy Paid Search Agency 93

Referral Rock

OCTOBER 30, 2019

Digital Marketing Software Example: Hubspot. Hubspot is great for any company new to using a CRM. Honestly, if you’re just starting to build your marketing stack, I would recommend signing up for three free tools, Hubspot, Google Analytics, and Mailchimp. These kinds of tools can help you with: Keyword research.

Marketing Automation Services 69

Marketing Automation Services Budget Programs Work Management Marketing Management 69

SnapApp

DECEMBER 14, 2016

We are also fans of Captora for SEO optimization and run our inbound email programs from Eloqua at MongoDB. This short form and long form content needs to be tightly integrated with the keywords you want to be found for, the pages on your website and the context for your offers on your website. SnapApp is positioned well for this.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62