Valasys

FEBRUARY 19, 2024

Improve Customer Experience Studying customer engagement and mapping out their journey to automate the touch points helps businesses deliver relevant content and timely promotions that resonate well with their target audience’s preferences and needs. CMS platforms help in creating mobile-friendly, user-friendly websites.

CMS Development 40

CMS Development Paid Search Agency Enterprise Management Marketing Automation Services 40

Customer Experience Matrix

MARCH 23, 2011

Summary : Infusionsoft is making it easier to build campaigns and taken a new approach to helping clients plan their marketing programs. Others have used its sequential processes either separately, to automate a variety of annoying manual tasks, or by painstakingly stringing them together by themselves or with professional help.

Work Management 120

Work Management Marketing Automation Services Marketing Management Marketing & Strategy 120

KoMarketing Associates

APRIL 11, 2013

Research, guides, and marketing surveys help guide B2B marketers down the right path. Key takeaways for B2B marketers include expectations for seasonal traffic trends, traffic source percentages, and quality metrics associated with various B2B marketing strategies. Sometimes they provide new opportunities and directions.

Marketing Report 120

Marketing Report Research B2B Marketing BtoB 120

The ROI Guy

AUGUST 24, 2018

You’ve invested in interactive content and marketing tools for your website, helping prospects and customers assess their needs, size and price the right solution, and understand the business value and differentiating cost advantages of recommended solutions. Instead, the information can be passed into the tool on the “call”.

Marketing Automation Services 45

Marketing Automation Services Lead Scoring Lead Ranking Interactive Marketing 45

Marketing Insider Group

DECEMBER 20, 2012

At the time, David was working out some ideas for his soon-to-be best-seller Real-Time Marketing & PR and I was chief marketing officer at Eloqua. My own real-time vision had been shaped by my years as CMO at Eloqua, helping to build marketing dashboards for CMOs just like me. Take a look at the screens behind me.

Eloqua 100

Eloqua Work Management Planning Marketing Management 100

Valasys

JULY 1, 2021

One can choose many goals such as: Generating more leads by increasing traffic to the website. Once the marketers figure out what they want to accomplish, they need to identify the specific features that can help them make the most of their current and future marketing programs. c) Landing pages. f) A/B Testing.

Enterprise Management 52

Enterprise Management Marketing Management Marketing Automation Services Marketing Automation 52

Marketing Insider Group

JANUARY 5, 2012

So to help you, I have curated some of my favorite marketing infographics that touch on some of the most important issues in marketing today like online marketing, content strategy, inbound marketing, mobile marketing, blogging and storytelling. I hope these infographics help to inspire your objectives and efforts as we kick off 2012! .

Eloqua 100

Eloqua Planning Storytelling Advertising Agencies 100

TrustRadius Marketing

JANUARY 8, 2020

These top 5 competitors were chosen based on comparison traffic on TrustRadius. I went through the certification programs and they really helped me understand the methods of modern-day marketing and how to use automation tools efficiently. Oracle Eloqua. To learn about pricing, contact Oracle Eloqua directly.

Enterprise Management 52

Enterprise Management Hubspot Marketing Automation Services Marketing Management 52

Ledger Bennett

MARCH 19, 2021

Planning and forecasting – Cortex helps plan and forecast media spend using a traffic light system that flags performance against media plan, enabling informed decision making on future spend and confidence in revenue forecasts from media activity. It integrates with all major marketing platforms and tools including: Salesforce.

Marketing Automation Services 59

Marketing Automation Services Aggregators Forecasting Paid Search Agency 59

Customer Experience Matrix

NOVEMBER 19, 2008

So far the original list of Eloqua , Vtrenz , Marketo , Manticore Technology and Market2Lead has proven a good set of choices. Fortunately, we have the Internet to help. It offers quite a few ways to measure interest in a vendor: Web searches, blog mentions, Google hits, and site traffic among them. How to choose?

Marketing Automation Services 120

Marketing Automation Services Marketing Management Vtrenz Demand Generation Agencies 120

Anything Goes Marketing

SEPTEMBER 4, 2006

In this way, businesses can help generate leads using blogs and you can increase your blog traffic Many people find your blog daily either from comments you may have left on other blogs, links from other websites, random searches etc. The question is, how do you keep this traffic and convert these people into regular readers?

Traffic 100

Traffic RSS Blogger Eloqua 100

Directive Agency

APRIL 21, 2023

Directories are a high-intent channel that can help sellers find and convert more buyers. Then, with third-party directories, you can effectively capture high-intent traffic. Most of the traffic on directories comes from search. Need help getting started? Maximize your presence with the right directories.

Peer-to-peer 59

Peer-to-peer Work Management Marketing Management Cost Per Click 59

The Point

DECEMBER 6, 2010

Eloqua’s “Juan Eloqua” Campaign: Email Creative at Its Best. Help Our Client Choose a Logo (Poll). What has driven traffic for the top posts listed here – particularly #2 and #3 (on Webinars) – is organic search, and the fact that all have titles that invite interest even if you know nothing more about me or the blog.

Lead Gen 100

Lead Gen Webinar Metrics Salesforce.com Eloqua 100

NuSpark Consulting

JUNE 13, 2014

Another study conducted by marketing powerhouses Eloqua and CMO.com, “third-party lead originators and publishers get the most favorable ratings, with 34% saying they deliver a high quantity of leads.”. Adding public relations to your marketing efforts will help: Position you as an industry expert. Increase traffic to your site.

Public Relations 100

Public Relations Lead Generation Sales Qualified Leads B2B Thought Leadership 100

Content Marketing Institute

OCTOBER 22, 2017

These channels help consumers pick and choose exactly which brands they interact with. However, a recent study by Kapost (in collaboration with Eloqua) proves the opposite. It provides value for their lives, isn’t intrusive, and aims to be helpful above promotional (*insert praise-hands emoji here*).

Paid Content 111

Paid Content Stats Paid Search Agency Content Marketing 111

Bound360

JANUARY 18, 2018

It’s helpful to think about the data sources for web audience targeting in two buckets: known and anonymous visitors. Typically, your known visitors represent only 3-5% of your web traffic. Bound leverages various data partnerships to help us identify known and anonymous user attributes: Data Types for Targeting.

Website Personalization 49

Website Personalization Bombora Personalization Marketing Websites 49

Content Marketing Institute

MARCH 22, 2018

This is a particularly valuable group to Intel because they care deeply about the topics iQ shares and can help steer the program’s editorial strategy. Predictive tools like SimpleReach help the team optimize the content it publishes. Specifically, it shares iQ content to help drive readers to the owned site.

Marketing Automation Services 108

Marketing Automation Services Work Management Marketing Management Paid Search Agency 108

Webbiquity

SEPTEMBER 1, 2010

When we help clients generate news in the traditional news publications–both print and online–we will use Twitter to post links to those stories and give our clients a “shout out.&# For example, “PRO: Twitter gives us a great way to leverage PR. How to Reach Out to Bloggers by Chris Brogan. Share it on StumbleUpon.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

The Point

OCTOBER 29, 2014

He previously held top marketing roles at Eloqua, Forrester Research, and Reed Business Information before taking the reins as CMO at Lattice Engines , a pioneer in predictive applications for marketing and sales. I caught up with Brian recently to pick his brain about the sudden wave of interest in All Things Predictive.

Lead Ranking 100

Lead Ranking Analytics Lead Scoring Conversion 100

Webbiquity

DECEMBER 26, 2012

Noting that news releases incorporate three elements that search engines love—trusted backlinks, social sharing, and fresh content—Krista LaRiviere provides a brief but helpful eight-step guide to improving rank and traffic to optimized content through the proper use of news releases. Be helpful and genuine.”

PR 100

PR Paid Search Agency Tips Advertising Agencies 100

Industrial Marketing Today

APRIL 2, 2012

Shareable content increases awareness about your company and drives more traffic back to your site or blog. In a webcast sponsored by the Content Marketing Institute and Eloqua, Joe Chernov ( @jchernov ), VP of Content Marketing at Eloqua talked about this aspect of content marketing. What will be your call to action?

Top of Funnel 60

Top of Funnel Ideal Customer Profiles Content Marketing Planning 60

ANNUITAS

SEPTEMBER 9, 2011

Marketing Automation row, as it seemed to be named, was anchored by Eloqua & Marketo directly across from each other. It was the continuous flow of traffic in each of the exhibits. Several of the vendors said that the traffic they were experiencing far exceeded their expectations.

Marketing Automation Services 100

Marketing Automation Services Salesforce.com Marketing Management B2B Thought Leadership 100

SmartBug Media

MARCH 18, 2019

It’s everywhere and rapidly growing as one-third of all time online is spent watching video, and it is predicted that 80 percent of all internet traffic will come from video in 2019. Wistia puts a lot of thought behind their product and harnesses a lot of information from viewers that, in return, can help marketers in future campaigns.

Paid Content 77

Paid Content Video Marketing Marketing Automation Services Bandwidth 77

SnapApp

APRIL 4, 2018

To help overcome this challenge and help you better communicate the value of your marketing efforts across the entire buyer journey , we reached out to 39 B2B marketing executives to see what metrics they use to measure and report on performance to the C-suite. . This is very helpful for forecasting. . . #7: 7: Closed/won. .

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

PureB2B

JUNE 13, 2017

Timely customer service is good customer service, which is why businesses are increasingly looking to CRM software to help provide a better customer experience. If you want to drive traffic to your website, set up marketing campaigns, or inbound marketing strategies these kinds of software have the function for you.

Marketing Automation Services 87

Marketing Automation Services Marketing Automation Work Management Marketing Management 87

SnapApp

MAY 21, 2013

For those of you who don't want to take our word for it that the webinar is helpful for any marketer interested in engaging their audience through interactive content, here's what some attendees had to say about it: “Great overview with very hands on insights on to increase engagement and drive conversions with interactive contents”.

Webinar Metrics 48

Webinar Metrics Conversion Webcast Eloqua 48

Anyword

NOVEMBER 7, 2018

For most, the primary objective is driving traffic back to the site, where monetization takes the form of display ads. In fact, many don’t even realize that they’re seeing an ad , primarily because the content presented is helpful and relevant to their interests. Here’s why: 1) It offsets costs.

Optimization 42

Optimization Marketing & Strategy Work Management Marketing Management 42

Hinge Marketing

NOVEMBER 29, 2013

This monthly column will help you keep up with the best marketing articles on the web. How to Optimize Your YouTube Video for Maximum Traffic. by Lauren Harper, Eloqua. This introduction to Hinge’s new Marketing Planning Guide will lay the groundwork to help address some of your key marketing planning issues.'

Copywriting 48

Copywriting Eloqua Work Management Youtube 48

Vidyard

JANUARY 14, 2015

By identifying and tracking each individual viewer, Vidyard helps businesses quickly identify their most engaged prospects and improve the results of digital marketing and sales programs. “Vidyard’s innovative video marketing technology extends the power of Salesforce and we are excited to help them accelerate their growth.”

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

Vidyard

JANUARY 14, 2015

By identifying and tracking each individual viewer, Vidyard helps businesses quickly identify their most engaged prospects and improve the results of digital marketing and sales programs. Vidyard’s innovative video marketing technology extends the power of Salesforce and we are excited to help them accelerate their growth.”

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

SnapApp

JANUARY 15, 2015

Participants filled out a lead form embedded within the SnapApp (and integrated with Atmel’s Eloqua marketing automation system) to submit their video entry and enter the contest, generating potential leads for the Atmel sales team. Atmel used Twitter hashtags to help their audience connect to new entries (#SimplyAVR and #8bitideas).

Video Marketing 48

Video Marketing Eloqua Viral Marketing Sales Qualified Leads 48

PureB2B

JUNE 13, 2017

Timely customer service is good customer service, which is why businesses are increasingly looking to CRM software to help provide a better customer experience. If you want to drive traffic to your website, set up marketing campaigns, or inbound marketing strategies, these kinds of software have the functionality you need.

Marketing Automation Services 62

Marketing Automation Services Marketing Automation Work Management Marketing Management 62

Vidyard

JULY 21, 2014

On the heels of Vidyard’s recent integrations with marketing automation tools Eloqua and Marketo, the HootSuite integration represents another landmark step toward Vidyard’s vision of transforming results and return-on-investment (ROI) with video content. .

Marketing Automation Services 51

Marketing Automation Services Analytics Social Marketing Video Marketing 51

Convince & Convert

OCTOBER 2, 2013

And heck, right now, 32 percent of “Wall Street Journal” website traffic comes from a mobile device (60% from a smartphone and 40% from a tablet device). Responsive design has helped (responsive design basically takes your “desktop” content and makes it perfectly readable on a mobile device), but this is a band-aid, in my opinion.

Work Management 131

Work Management Media Marketing Management Marketing Automation Services 131

Vidyard

JULY 21, 2014

On the heels of Vidyard’s recent integrations with marketing automation tools Eloqua and Marketo, the HootSuite integration represents another landmark step toward Vidyard’s vision of transforming results and return-on-investment (ROI) with video content. .

Marketing Automation Services 50

Marketing Automation Services Analytics Social Marketing Video Marketing 50

Marketing Insider Group

NOVEMBER 22, 2011

Eloqua @ BrennerMichael Totally agree, Michael. edgardiazemes A1: content should help social activation, if it is useful it will. BrennerMichael Benefits are traffic to your site, conversions, sales – and you build trust by engaging with your audience earlier. Traffic, likes, RTs, only important if they meet obj.

Activities 100

Activities Webinar Metrics Marketing & Strategy Content 100

Marketing Insider Group

NOVEMBER 22, 2011

Eloqua @ BrennerMichael Totally agree, Michael. edgardiazemes A1: content should help social activation, if it is useful it will. BrennerMichael Benefits are traffic to your site, conversions, sales – and you build trust by engaging with your audience earlier. Traffic, likes, RTs, only important if they meet obj.

Activities 100

Activities Webinar Metrics Marketing & Strategy Content 100