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Upcoming Lead Management Events

LeadSloth

MarketingSherpa Lead Management webinar , June 10th (sponsored by Eloqua). Hubspot is best known for their Inbound Marketing evangelism and a software product that helps small to medium-size companies generate leads through search engine optimization and social media. Hubspot Show & Tell. Genius Demand Gen Academy.

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Top-10 Demand Generation Vendor Blogs

LeadSloth

Eloqua Marketing Insights and Digital Body Language. For Eloqua I’m following two blogs. Pardot’s corporate blog has practical tips for email marketing, landing pages, search engine optimization and marketing automation. This is my new discovery. Recently, they are writing more posts, and some good ones too!

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Inbound Marketing & Marketing Automation

LeadSloth

“Isn’t that Search Marketing?&#. Yes, I feel that Inbound Marketing is sort-of a rebranding of Search Marketing. But Inbound Marketing focuses primarily on organic search, not pay-per-click (like AdWords). Search Engine Optimization may be a more cost-effective alternative.

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Marketing Automation Trends for 2010

LeadSloth

Steve Woods , CTO, Eloqua. Marketing automation solutions can facilitate remarketing to inactive leads, or so-called lead recycling, which helps drive value from a marketer’s most valuable asset, his or her lead database. Matthew Quinlan , VP Field Operations, Loopfuse. Mike Volpe , VP of Inbound Marketing, Hubspot.