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Onalytica B2B

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Interview with Brian Hansford

Onalytica B2B

I’m focused on helping B2B marketers improve revenue performance, communicate results with executive stakeholders throughout the organization, and use the data to help make strategic decisions. When I started my career, activity-based marketing communications was the core focus to help grow branding awareness.

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Interview with Tiffani Bova

Onalytica B2B

As one of the Beta clients of Eloqua and Constant Contact and an early user of Salesforce.com back in 2000 it opened my eyes to the power of technology and the role it would play in the future of sales, marketing and customer service. As the saying goes, it takes a lifetime to build a good reputation, but you can lose it in a minute.