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How to use big data to find sponsors for your podcast and blog

Convince & Convert

Here at Convince & Convert, the media side of our business is our fastest-growing segment. But now that I find myself running a media company, in addition to a consulting company, there are two questions with which I am consistently faced. For example, “startup” is a popular hashtag. It’s a Science.

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Mintigo InterestBase Harvests Web and Social Data for Marketing and Sales

Customer Experience Matrix

Every marketer recognizes that the Web and social media could be rich sources of information about customers and prospects. Semantic engines can extract information such as executive changes and product announcements from press releases and social media profiles. But harvesting that data has been frustratingly difficult.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. NoyesJesse – Jesse Noyes – Managing Editor @ Eloqua.

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Tips on Using Twitter to Boost Your Marketing Efforts

Anything Goes Marketing

I’m always trying to think about how marketers can better leverage the social media technologies that are out there and then share them with you. It also includes links to prominent Eloqua Tweeps that will help build your Twitter brand. Direct the Conversation #1 Using Hashtags. Cross Promote Across Your Social Media Sites.

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Sales Pipeline Radio, Episode 260: Q & A Sangram Vajre @sangramvajre

Heinz Marketing

Now that we’ve moved beyond hashtag ABM. I would say Topliners from Eloqua is one, that was very much a product community, which became a tribe. You went to the Eloqua, this is pre-acquisition. They said, “How could you possibly drive demand, if you’re not doing paid media.”

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SnapApp of the Week: Atmel’s Simply AVR Video Contest

SnapApp

Participants filled out a lead form embedded within the SnapApp (and integrated with Atmel’s Eloqua marketing automation system) to submit their video entry and enter the contest, generating potential leads for the Atmel sales team. Atmel distributed the Simply AVR contest across their email database, website, blog, and social media channels.

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Oracle Adopts an Inbound Approach With New Focus on Social Sales

Hubspot

Now, there’s no coincidence that much of this newly found enthusiasm for inbound-like thinking falls on the heels of Oracle’s acquisition of Eloqua. ” Earlier this month, however, Ad Age reported that Oracle was starting to adopt social selling by integrating social media into its sales process.

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