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4 easy ways to optimize data intake on your marketing automation platform

Martech

The best practice is to create two or three web form templates you can reuse across all of the forms on your website. You can use these for resource downloads, for contact sales requests, for starter trial requests, registering for a webinar, or any other type of content that someone would access from your website. Get MarTech!

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The 14 Best Marketing Automation Tools

Webbiquity

Google Review Count: 93,900. Google Review Count: 85,400. HubSpot’s “all in one” marketing software includes a complete content management system (CMS) for building a website and blog, SEO and social tools, analytics, a landing page builder, and email segmentation and sequence automation. 7) Oracle Eloqua.

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Hubspot Alternatives

TrustRadius Marketing

Oracle Eloqua. Oracle Eloqua is a marketing automation platform designed for enterprise B2B companies. Oracle Eloqua seeks to unite marketing and sales pursuits with highly integrated lead management. Customers consistently say that Eloqua’s visual campaign canvas and automation capabilities are great.

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Genoo Aims to Shake Up Marketing Automation Market

Webbiquity

Companies evaluating established providers such as Marketo , Eloqua , Silverpop’s B2B Engage and HubSpot would be well-advised to check out a relatively new contender as well— Genoo Marketing Automation. For a truly custom design, the company will convert a layered PhotoShop file into a Genoo template for $500.

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8 HubSpot Power-User Secrets to Boost Your Email Marketing Campaigns

ClearVoice

In our marketing department, we had a TV screen up displaying a custom-built Google Analytics live view of our website traffic. Of the top three marketing automation suites, HubSpot, Marketo and Eloqua, HubSpot continues to be the fastest-growing and most popular, as far as new user installations are concerned. Click To Tweet.

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5 Strategies to Help Teams Thrive after a Merger

Kapost

Comb through active nurture campaigns, website resources, and social channels (including SlideShare and YouTube). Don’t forget content that lives on vendor websites or your Medium account. For example, are you switching from Marketo to Eloqua? From here, document your brand guidelines. Is your blog moving to a new CMS?

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36 Experts Reveal Best Sales Tools To Boost Your Sales In 2020

Albacross

Airtable If you're still using Google Sheets in 2020. Airtable will make you never want to use Google Sheets again. By matching the IP address of visitors to your website to specific companies, it allows you to see exactly who has visited your website (rather than just traffic statistics found in tools like Google Analytics).