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Top 10 marketing automation tools every marketer must have

ClickZ

30-second summary: By simply adopting marketing automation technology, a company can significantly free up a marketers time and enable them to focus on more important revenue building projects as these tools can help to automate numerous repetitive tasks such as emails, campaign management, website analysis and social media marketing.

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How to Add an Eloqua Popup to Your Site That Grows Your List

Optinmonster

If you’re using an email service provider like Eloqua, then you’ve already invested in a tool that will help you send powerful email campaigns to your contact list. But the big question remains: how do you grow your email list with the type of leads that turn into customers? What Is Eloqua? Let’s get started.

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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

The Ultimate Guide to the B2B Marketing Automation Solutions. Marketing automation solutions have become a must-have for modern B2B marketers particularly as the marketers are headed to explore new avenues alongside the dawn to the next normal. Learn More: Marketing Automation: A Good or A Bad Idea.

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Interview with Moni Oloyede

Onalytica B2B

Bio: Moni is a Marketing Operations specialist with 10 years of Marketing Technology experience. She has worked with all the major marketing automation companies – Marketo, Eloqua, HubSpot, and ExactTarget. They were an early an adopter of martech practices such as lead nurturing, lead scoring and dynamic content.

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Getting Started Guide for Marketing Automation

The Effective Marketer

With all the (deserved) hype surrounding marketing automation, is no wonder that many companies, startups especially, are adding the technology as a key component to their marketing activities. But let’s say you got approval and have purchased the marketing automation software of your dreams. Step 5: Scoring Model.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

70% of marketers say marketing automation software is critical to their success. Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. What is marketing automation and why is it used? Automated marketing began with the “email”.

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Hubspot Alternatives

TrustRadius Marketing

Hubspot’s ‘human’ voice, vast collection of educational materials and networking events have solidified its place as the authority on inbound marketing — and also as one of the most popular marketing automation platforms in the field. . Hubspot: Getting to Know a Marketing Automation Favorite. Oracle Eloqua.