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Seven Ways B2B Tech Buying Behavior is Changing [Research]

Webbiquity

Those are just a few of the findings from B2B Buying Disconnect: Forecasting Radical Changes in Tech Buying Behavior just published by software rating site TrustRadius. Virtual event software provider Shindig , for example, offers daily public group demos; private, one-on-one demos; and self-guided demos. as opposed to products.

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Social Pros 16 – Jay and Eric Strike Back

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay : I mean it’s a focus group of one at that point, is it not? Click the play button to listen here: Download the audio file: [link].

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AI for Marketing: Best Examples of How AI Helps in Advertising

Single Grain

Market Research: Market research surveys, focus groups, and interviews can provide insights into consumer preferences, purchasing habits, brand perception, and market trends. AI software can segment the audience, generate dynamic content, and personalize email elements such as subject lines, images, offers and recommendations.

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Social CRM: Curb Your Enthusiasm , October 7, 2010 If you’re a marketer in a medium-to large-sized B2B company, you’re almost certainly using customer relationship management (CRM) software to track your customers and prospects. The big news of this event is the launch of Eloqua 10. They are raving about Eloqua 10. Event (105).