Convince & Convert

FEBRUARY 27, 2015

While many have seen quick success implementing basic video marketing tactics and using YouTube to scale their video libraries, most don’t yet have an appreciation for how to approach this channel in a strategic manner and what the real potential is for video technology within the context of modern marketing and sales programs.

Video Marketing 167

Video Marketing Rules Marketing Automation Services Planning 167

Biznology

JUNE 17, 2013

By the percentages: 200% to 300% increase in click-through rate when marketers include video in an e-mail ( Forrester ). 65% increase in engagement was reported in just one month after the introduction of Facebook timeline for brands added videos (Source: Simply Measured ). 700 YouTube videos are shared on Twitter every minute.

Video Marketing 80

Video Marketing Content Youtube Forrester 80

markempa

NOVEMBER 29, 2016

I literally just had this question, being interviewed for a Forrester research report on social selling. Seeing a lot of Facebook-type content being shared on LinkedIn, and I don’t think we should go there. What are some of the social selling mistakes that you see marketers and salespeople repeating over and over again?

Marketing AI 0

Marketing AI Linkedin Marketing Automation Services B2B Sales 0

Vidyard

APRIL 6, 2015

Previously known as Eloqua Experience, this year’s event in Las Vegas offered marketers a chance to learn from industry leading marketing teams on everything from lead scoring to video analytics, to the power of storytelling. I can make a video and post it on Facebook. As Mark Hurd pointed out, “I can Tweet.

Work Management 50

Work Management Opt-out Eloqua Storytelling 50

Directive Agency

FEBRUARY 22, 2019

Some notables include Google Ads, LinkedIn Ads, Facebook Ads, and Twitter Ads. Now you can utilize this list in Google Search, YouTube, and Gmail campaigns. . Forrester Wave Reports. Forrester Wave Analyst Report – Landing Page). Some of these include Terminus, RollWorks, 6Sense, DemandBase, and more! Linkedin Ads.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

SnapApp

DECEMBER 14, 2016

The loudest one with the biggest reach and the lowest cost is Facebook advertising. Use Facebook advertising's B2B targeting options including job title, seniority, etc. If you have a Facebook fan base or a big enough email list of leads or buyers you can use Facebook audience insights to see what they like on Facebook.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62