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| | ANYTHING GOES MARKETING
NOVEMBER 15, 2009 [Eloqua, Event] B2B Marketing Trends From Eloqua Experience 09 Via Twitter
Earlier this month I left my newborn and poor wife at home for an unforgettable week at Eloqua Experience in San Francisco. This sold out event brought together some of smartest marketers from all over the world. While there were a few keynote speakers, the conference focused on having the Eloqua community share their experiences so we could all learn from each other.
| | CUSTOMER EXPERIENCE MATRIX
APRIL 28, 2009 [Eloqua, Event] Demand Generation Implementation Survey - Background Results
nbr responses vendor 8 Marketo 6 Eloqua 3 Genius.com 3 LoopFuse 3 Pardot 2 Market2Lead 2 Treehouse Interactive 1 eTrigue 1 Vtrenz (Silverpop) 7 No Response 36 Another intriguing bit of contextual information is the deployment date of the systems. But the numbers are very small, recency may also introduce some bias, and in any event even the earlier customers are highly satisfied. Tags: marketing automation software deployment low cost marketing software lead management demand generation implementation demand generation Fair enough. the system itself 0.67
NOVEMBER 15, 2009 | ANYTHING GOES MARKETING
[Eloqua, Event] B2B Marketing Trends From Eloqua Experience 09 Via Twitter
JULY 31, 2009 | DELICIOUS B2BMARKETING
[Eloqua, Event] Numeric Scoring: The Key To Lead Management Success
APRIL 28, 2009 | CUSTOMER EXPERIENCE MATRIX
[Eloqua, Event] Demand Generation Implementation Survey - Background Results
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| | DELICIOUS B2BMARKETING
JULY 31, 2009 [Eloqua, Event] Numeric Scoring: The Key To Lead Management Success
Home Forrester Research « We’re renaming the blog | Main | New networks in the news » April 16, 2008 Numeric Scoring: The Key To Lead Management Success [Posted by Laura Ramos ] Recently I saw a preview of Eloqua’s spring release and it got me thinking about the role lead scoring plays in determining campaign effectiveness. hadn’t seen the product in a while and was impressed with the UI improvements the Eloqua team has produced. And this is where I think the marketing rubber hits the sales road. In my view, these marketers live by four best practices. Start dialing.
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