SnapApp

NOVEMBER 13, 2015

At the end of each quiz, contestants were sent to a lead gen form consisting of only their email address. A button directed the contact to continue to finish the lead gen process in Eloqua. As contacts were cookied in Eloqua, the Eloqua form pre-populated their details. 1,564 YouTube Views. 1,564 YouTube Views.

Eloqua 48

Eloqua Lead Ranking Generation Lead Gen 48

SmartBug Media

MARCH 18, 2019

YouTube is probably the most mainstream video hosting platform out there. In fact, according to Alexa , YouTube is the second most used site in the world, out-ranked only by Google. Because YouTube is a Google product, this channel provides great SEO benefits to videos that are hosted here. Video editing. Live streaming.

Paid Content 77

Paid Content Video Marketing Marketing Automation Services Bandwidth 77

Vidyard

FEBRUARY 4, 2014

Here are some tips on how to turn your videos into lead generation machines: Gate Your Video Content The simplest way to capture prospects’ contact information is to set up an email gate. Asking viewers to enter their email address before gaining access to a video allows you to create a new lead as soon as a prospect expresses interest.

Top of Funnel 63

Top of Funnel Video Marketing Lead Scoring Lead Ranking 63

Customer Experience Matrix

NOVEMBER 4, 2014

Also in the CDP spirit, Lytics makes extensive use of external products within its data and analytics layers, relying on third party systems to connect social media, email and postal identities; to import social and Web site data; for reporting; and to do natural language processing. But perhaps I’m getting ahead of myself.

Marketing Automation Services 120

Marketing Automation Services Ideal Customer Profiles Enterprise Management Marketing Management 120

Content Marketing Institute

MARCH 22, 2018

The most important KPI for the team is the number of email subscriptions – a sign that someone finds the iQ content valuable. Email sign-up readers are the holy grail of content marketers – readers who convert to subscribers. And a feature video was uploaded to YouTube. Define sequencing touchpoints.

Marketing Automation Services 108

Marketing Automation Services Work Management Marketing Management Paid Search Agency 108

Envy

JANUARY 28, 2018

In addition, last year marketing automation platforms such as Hubspot , Marketo , Eloqua have become increasingly commonplace. YouTube is rated the fourth most effective B2B channel marketers use behind Email, LinkedIn and Print. Marketing Automation. 73% of B2B marketers say video positively impacts ROI. The secret to success?

Top of Funnel 103

Top of Funnel Marketing AI Enterprise Management Account Based Marketing 103

Ledger Bennett

MARCH 12, 2020

– YouTube. For the most part, they are the way in which we target and ensure the right people Winning with Audiences – Connecting Email Nurtures and Media Campaigns May 29, 2018 As digital campaigns mature and evolve, new opportunities arise to improve both efficiency and returns. Run a live event online. – Facebook Live.

Top of Funnel 52

Top of Funnel Eloqua Digital Marketing Funnels Lead Ranking 52

Ledger Bennett

JULY 11, 2018

YouTube uses tags instead of keywords but they are nearly the same thing. Passing the Eloqua B2B Masters Exam: A How-To Guide July 17, 2018 It’s the only industry recognized accreditation for B2B Oracle Eloqua and shows recognition of best practices within marketing automation platforms. Keyword Targeting.

Cost per Acquisition 45

Cost per Acquisition Keywords Adwords CPA 45

Biznology

JUNE 17, 2013

75% of an automated email marketing providers reduced the number of subscriber opt-outs by 75% when e-mails incorporated video. 75% of an automated email marketing providers reduced the number of subscriber opt-outs by 75% when e-mails incorporated video. 16% of YouTube videos are embedded, linked or shared on Tuesdays between 11 a.m.

Video Marketing 80

Video Marketing Content Youtube Forrester 80

Customer Experience Matrix

NOVEMBER 19, 2008

So far the original list of Eloqua , Vtrenz , Marketo , Manticore Technology and Market2Lead has proven a good set of choices. Google and YouTube.) On the other hand, Silverpop is a major email service provider in its own right, so a large share of the Silverpop.com traffic probably has nothing to do with Vtrenz. How to choose?

Marketing Automation Services 120

Marketing Automation Services Marketing Management Vtrenz Demand Generation Agencies 120

Heinz Marketing

OCTOBER 4, 2021

If you are joining us live on LinkedIn, joining us live on YouTube, live on Facebook, thanks very much for joining us. I would say Topliners from Eloqua is one, that was very much a product community, which became a tribe. You went to the Eloqua, this is pre-acquisition. And you can screw that up pretty quickly.

Top of Funnel 115

Top of Funnel Account Based Marketing Communities Cross-Selling 115

Vidyard

NOVEMBER 14, 2016

YouTube is Important — But so is Your Website. More than 20 billion videos are played across SnapChat, YouTube and Facebook every day, but what happens to these prospects once they’re done watching? More than 20B videos are played on Snapchat, YouTube & Facebook each day. Let that soak in. Always Have a Call-To-Action.

Video Marketing 50

Video Marketing Top of Funnel Marketing Automation Services Storytelling 50

Anything Goes Marketing

FEBRUARY 13, 2008

Bulldog Solutions has quoted me recently on their BullBlog from my post on using video with email : ``Anticipating concerns about the complexity of video, blogger Chad Horenfeldt of Eloqua notes, "If a three-year-oldcan play Guitar Hero and have it posted to YouTube, your marketing team can handle this." Thanks Bulldog!

Bulldog Solutions 100

Bulldog Solutions BtoB Eloqua RSS 100

Vidyard

JULY 10, 2013

Thanks to platforms like YouTube and Vidyard, generating leads through your video content is an easy way to collect contact information from your potential customers when they are most engaged. Email Gating The simplest way to capture data on your prospects is an email gate. Not using a marketing automation or CRM platform?

Video Marketing 50

Video Marketing Generation Leads Lead 50

SWZD

AUGUST 14, 2019

The Marketing Cloud itself is composed of the following solutions: Marketing Automation with Oracle Eloqua , Cross Channel (email, mobile etc) Orchestration with Oracle Responsys , Content Marketing, Social Marketing, Marketing Data Management with Oracle BlueKai , and Testing and Optimization with Oracle Maxymiser.

Marketing AI 48

Marketing AI Work Management Marketing Management Peer-to-peer 48

markempa

NOVEMBER 29, 2016

Are you finding salespeople still are being asked to hit the phones, to send out more emails? The mandate for most sales organizations is, make more calls, send more emails. I can get pretty much get anyone’s phone number and email address. And I can send an email and call to anybody. Yeah, absolutely. Why is that?

Marketing AI 0

Marketing AI Linkedin Marketing Automation Services B2B Sales 0

Vidyard

NOVEMBER 18, 2016

This is something that digital publishers do really well, including sites like Netflix and YouTube. I really try to make sure that I’m a part of the online communities for technologies that we use, from Marketo to Eloqua to Engagio, and I make sure that I stay apprised of what’s going on there. How does LookBook market itself?

Top of Funnel 50

Top of Funnel Demand Generation Case Studies Case Study 50

Anything Goes Marketing

AUGUST 3, 2009

I’ve already written a post on tips for using Twitter and email marketing but I wanted to take this to another level. It also includes links to prominent Eloqua Tweeps that will help build your Twitter brand. Once you sign up at Twitpic, you’ll get an email address that you can email your pics to from your phone.

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

Vidyard

APRIL 6, 2015

Previously known as Eloqua Experience, this year’s event in Las Vegas offered marketers a chance to learn from industry leading marketing teams on everything from lead scoring to video analytics, to the power of storytelling. That means the legally-required opt-out button at the bottom of your emails might be your biggest weakness.

Work Management 50

Work Management Opt-out Eloqua Storytelling 50

Vidyard

JANUARY 22, 2015

Writing & Content Development If you are already pumping out text-based content like there’s no tomorrow and are looking to incorporate a comprehensive video plan, chances are your content production team is so focused on blogging, asset development, and email editing that they won’t have time to create scripts for your videos.

Video Marketing 50

Video Marketing Product Optimization Ad Building 50

Vidyard

DECEMBER 10, 2013

To start, we’ll review the campaign goals for some recent conferences including Eloqua Experience and Dreamforce. we run a targeted video email campaign). The content of your video should cover who you are and leverage an optional email gate for lead generation. We do this by showing them 5-10 second pre-roll ads.

Campaigns 50

Campaigns Tips Landing Pages Conference 50

Oktopost

OCTOBER 12, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify, or YouTube. Instead of sending the same generic email to all contacts, how you can deliver highly-targeted emails that are aligned with your leads’ interests. The Definitive Guide to Social Engagement Data Inside of Eloqua. Catch all episodes here.

Segmentation 118

Segmentation Eloqua Transparency Marketo 118

Vidyard

NOVEMBER 28, 2014

Take a look at the results: Increased form submissions: averaged more than 30% rise in form submissions for this multi-channel & video approach versus an email-only approach Increased time on page and content exploration: over 1 year of this campaign, average time on page was 4.5 Since videos were only approximately 2.5

Analytics 50

Analytics Video Marketing Campaigns Lead Scoring 50

Heinz Marketing

MARCH 1, 2021

So if you have an insight, it’s not as binary as saying, “Well, let’s put that into an email sequence,” or, “Hey sales person, go mention this on your call.” We are recording live on LinkedIn and YouTube every Thursday at 11:30 pacific, 2:30 eastern. We also have multiple people on the selling team.

Trigger Marketing 117

Trigger Marketing Intent Signal B2B Sales CMO 117

Webbiquity

JUNE 14, 2011

Steve Woods , Eloqua. Social media will ultimately be another tool , like email, but it will take some time to reach that stage. Don’t overlook the value of native searches on LinkedIn, Twitter, YouTube and Technorati. Here’s a recap of a few of the key sessions and conversations from the summit.

DemandBase 100

DemandBase Eloqua Marketing Automation Services Work Management 100

Industrial Marketing Today

MAY 11, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Sales Cycle 60

Sales Cycle Lead Ranking Marketing Qualified Leads B2B Sales 60

Directive Agency

FEBRUARY 22, 2019

It involves collecting consumer data such as names, email addresses, phone numbers, and other firmographic data. Now you can utilize this list in Google Search, YouTube, and Gmail campaigns. . Step 3: Create a name for your audience, upload the data, and submit by selecting “UPLOAD AND CREATE LIST”. Then you’re done! Linkedin Ads.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

Heinz Marketing

JULY 18, 2021

Your target audience unsubscribes from email because your preference center doesn’t work the way it should. Click here for a full list, but here are some highlights: Marketo, Pardot, Hubspot, Eloqua. AdRoll, Bing Ads, Demandbase, Facebook, Instagram, YouTube, WordPress, Terminus. Just think of the business impact.

Marketing Automation Services 112

Marketing Automation Services Full Circle Insights Lead Scoring Lead Ranking 112

Vidyard

JULY 21, 2017

Email campaigns are a great way to share your video content, but people are still a bit unsure about how to include video effectively. The Top Question about Video in Email Marketing. A lot of people ask me “Ian, can I stream video playback in an email? ” The answer to this question is sort of.

Email Marketing 102

Email Marketing Video Marketing Campaigns Top of Funnel 102

Martech

JULY 26, 2021

Advanced work with data or simply cleaning and deduplicating email lists. Being a power user of Marketo or HubSpot, Pardot or Eloqua. Using keywords in YouTube videos: How to get more views. Over 75% of GenZers age 15-25 watch YouTube. Being admin for a Salesforce instance. Video has been the “next big thing” for a while.

Paid Content 93

Paid Content Marketing Automation Services Work Management Marketing Management 93

Vidyard

SEPTEMBER 24, 2019

You can’t send the full file in an email or text—it’s too big. You might get by just fine with a free hosting service like YouTube for a marketing campaign video but need something more secure for a homepage video. You don’t want a classified executive briefing wandering onto YouTube. So you’ve created a business video.

Paid Content 93

Paid Content Enterprise Management Marketing Automation Services Work Management 93

Vidyard

NOVEMBER 11, 2016

It’s not every day someone emails you to say ‘thank you’ for the campaign you’ve run, or the video you’ve made. Lenovo also needed to ensure the results of this campaign made it into Eloqua, their Marketing Automation Platform. They also needed a system that integrated with Eloqua, their Marketing Automation Platform.

Sales Management 111

Sales Management Top of Funnel Video Marketing Marketing Automation Services 111

Albacross

JANUARY 17, 2020

In ActiveCampaign we enroll the leads into various relevant email marketing flows and onboarding activities, so we get in touch with our leads with correct timing and with relevant content based on the advanced data-filtering from Albacross. PersistIQ We use PersistIQ to create drip campaigns for sending personalized emails.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Vidyard

FEBRUARY 16, 2017

Can you upload directly from your YouTube channel? Look for things like email gates and contact forms (that can be customized to your needs) built into the video. The easier it is for them to access and send it (like directly from their email!) Do you have to involve IT every time? Then ask: where are these leads sent to?

Marketing Automation Services 96

Marketing Automation Services Enterprise Management Video Marketing Work Management 96

Convince & Convert

MARCH 18, 2016

If you want to optimize different parts of your content empire for specific calls to action, so in this one we want to collect emails, in this one we want to download a video, in this one we want people to sign up for a webinar, what have you, you can absolutely do that with Uberflip very easily as well. I know that this prospect uses Eloqua.

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

Vidyard

OCTOBER 27, 2019

Video hubs allow you to keep all of your branded online video content in one place and provide a destination where visitors can explore your videos without getting lost in a cat video-filled vortex, the way they might on a certain popular video sharing platform (*cough* YouTube *cough*). Contents 1. Landing Pages 1.3 Facebook 2.3 LinkedIn 2.4

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65

Vidyard

OCTOBER 27, 2019

Video hubs allow you to keep all of your branded online video content in one place and provide a destination where visitors can explore your videos without getting lost in a cat video-filled vortex, the way they might on a certain popular video sharing platform (*cough* YouTube *cough*). Best Practices for Using Video in Email.

Distribution 68

Distribution Paid Content Video Marketing Best Practices 68