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The Point
DECEMBER 6, 2010
Eloqua’s “Juan Eloqua” Campaign: Email Creative at Its Best. In fact, I’ve written much more in the last 12 months about social media and lead nurturing, yet many of those posts didn’t make the cut. Comments after the fold. 26 Must-Have Negative Keywords for B2B PPC Campaigns. Help Our Client Choose a Logo (Poll).
The Point
AUGUST 23, 2011
In a little over 20 minutes, you’ll learn: • What makes marketing automation different from older email platforms. • and more, including the role marketing automation can play in lead management, customer marketing, channel marketing, social media, and more. . • 6 common use cases (applications) for marketing automation. •
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