Customer Experience Matrix

MAY 12, 2009

On Monday, Eloqua announced a new free deployment service for its clients. It follows last month’s free deployment offer from Eloqua reseller Pedowitz Group , which generated quite a bit of comment on this blog. Another reality is that most companies need help with improving their programs.

Eloqua 120

Eloqua Marketing Automation Services Marketing Management Demand Generation Agencies 120

Televerde

JULY 25, 2017

Eloqua users tend to be hungry to learn insider tips from other Eloqua users on what they’re doing to convert leads into customers, nurture relationships, and keep customers engaged. Well, the wait is over in Arizona – Oracle, Ideas Collide, and Televerde launched the very first Phoenix Eloqua User group this month.

Eloqua 40

Eloqua Top of Funnel Paid Search Agency Advertising Agencies 40

Customer Experience Matrix

MAY 27, 2009

Eloqua yesterday announced Eloqua Prospect Profiler , which makes it easier for salespeople to review prospect behaviors that are captured by the demand generation system. Replacing the relationship-building is more difficult, but demand generation systems can help somewhat by responding appropriately to prospect behaviors.

Eloqua 120

Eloqua Paper Profiling Marketing Automation Services 120

Customer Experience Matrix

APRIL 8, 2009

The Pedowitz Group announced this morning that it was offering $15,000 in free consulting services and guaranteeing a five-day implementation to new clients who purchase Eloqua demand generation software. Click here for the announcement.) (If Certainly that’s how I’d spin it if I were a competitor.

Eloqua 120

Eloqua Work Management Marketing Automation Services Marketing Management 120

Ledger Bennett

JULY 17, 2018

What is the Eloqua B2B Masters qualification? It’s the only industry recognized accreditation for B2B Oracle Eloqua and shows recognition of best practices within marketing automation platforms. The modules for the qualification include the fundamentals of Eloqua and revenue performance management (RPM). Requirements?

Eloqua 40

Eloqua Marketing Automation Services B2B Class 40

ANNUITAS

MAY 13, 2021

Too often MAPs are associated with tactical email nurturing and simple lead qualification — tactical use cases that dominate immature platform deployments. Adopting an enterprise Demand Process context helps rationalize enterprise architecture and improve the strategic role of every marketing and sales technology investment.

Enterprise Management 130

Enterprise Management Marketing Automation Services Analysis Work Management 130

Webbiquity

AUGUST 4, 2020

Email will likely be your primary medium for driving registrations. Providing your attendees with a fresh experience may help you attract, grab, and keep their attention in the crowded webinar space. Livestream helps manage webinars end to end, from planning, registration, and automated reminders through production and analytics.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Martech

MARCH 28, 2024

AI is turning out to be a huge help for startups, according to a new HubSpot report ( registration required). Here are some top-line findings: 86% of founders said the use of AI has helped their company’s GTM strategy. Business email address Subscribe Processing. Get MarTech! In your inbox.

Marketing AI 58

Marketing AI Marketing Management Marketing Analytics Tools Eloqua 58

Vidyard

AUGUST 2, 2016

In fact, more than 100 brands are now using Vidyard’s integration with Oracle Eloqua to connect with more buyers and turn viewers into customers. These marketers are all building strategic video content libraries that help them connect with audiences in a variety of ways (with a variety of emotions!) throughout the buying journey.

Eloqua 50

Eloqua Bulldog Solutions Demand Generation Agencies Video Marketing 50

Anything Goes Marketing

NOVEMBER 15, 2009

Earlier this month I left my newborn and poor wife at home for an unforgettable week at Eloqua Experience in San Francisco. While there were a few keynote speakers, the conference focused on having the Eloqua community share their experiences so we could all learn from each other. They are some of the best and brightest out there.

Eloqua 100

Eloqua Twitter Sales Management Lead Ranking 100

Vidyard

JULY 21, 2014

Vidyard, the leading video marketing platform for business, today announced an integration with Eloqua that enables businesses to use video content to capture leads and to identify customer viewing behaviors of all video content. That’s a big reveal and a very powerful connection to help understand the buyer.”

Eloqua 50

Eloqua Video Marketing Sales Qualified Leads Lead Capture 50

Vidyard

JULY 21, 2014

Vidyard, the leading video marketing platform for business, today announced an integration with Eloqua that enables businesses to use video content to capture leads and to identify customer viewing behaviors of all video content. That’s a big reveal and a very powerful connection to help understand the buyer.”

Eloqua 50

Eloqua Video Marketing Sales Qualified Leads Lead Capture 50

Heinz Marketing

AUGUST 2, 2018

This week I’m excited to feature Pierre Custeau , vice president or product management at Oracle focused on the Eloqua marketing automation platform. Number of unread emails right now? What is your email management strategy? Besides Eloqua which really pays my rent? Here, in his own words, is how he gets stuff done.

Eloqua 40

Eloqua Work Management Marketing Management Product 40

ClickZ

JANUARY 22, 2020

30-second summary: By simply adopting marketing automation technology, a company can significantly free up a marketers time and enable them to focus on more important revenue building projects as these tools can help to automate numerous repetitive tasks such as emails, campaign management, website analysis and social media marketing.

Marketing Automation Services 144

Marketing Automation Services Budget Programs Marketing AI Enterprise Management 144

Litmus

AUGUST 25, 2020

Calling all Oracle Eloqua users: Our friends over at Eloqua have shared that Customer Experience (a.k.a. How to make you love creating emails that, in turn, your customers love. When it comes to successful campaigns, we here at Litmus subscribe to the 3 Ps or Pillars of email marketing: Pre, Post, and Perform.

Eloqua 64

Eloqua Segmentation Email Marketing Campaigns 64

Vidyard

JANUARY 21, 2013

That’s why we are thrilled to announce the launch of our integration with our good friends at Eloqua. Our integration with Eloqua enables two cool new capabilities for marketers. Second, and this is the really exciting bit, the integration allows Eloqua users to identify customer viewing behaviors of all video content.

Eloqua 50

Eloqua Video Marketing Lead Capture Paid Search Agency 50

Webbiquity

AUGUST 18, 2020

If you are involved in planning and producing online events—and you’re ready to venture beyond standard tools like WebEx, Zoom, and Google Meet—here are 22 alternatives that can help take your event to a whole new level. Pricing: $4,800/$16,000/$26,700 per event; enterprise pricing by quote. Total reviews: 28. Pricing: contact vendor.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Contently

JANUARY 31, 2023

For example, if your company uses an email-serving platform or service provider, chances are the platform has AI-based predictive analytics to identify which recipients will open a message based on its subject, day of send, and time of send, among other factors. Let’s look a bit deeper into where they are showing up. Stay informed!

Marketing AI 132

Marketing AI Paid Search Agency Content Marketing Planning 132

Webbiquity

NOVEMBER 10, 2020

A tech buyer doesn’t need a sales rep to help them decide between AWeber and Mailchimp (or better yet, SendSquared ). They do need to interact with sales professionals to decide between Oracle (Eloqua) and Marketo. Receiving too many emails . Review Sites Are Important (Usually). Cold calling . Aggressive sales reps .

Enterprise Management 299

Enterprise Management Sales Management Work Management Marketing Management 299

Customer Experience Matrix

MAY 25, 2016

This has landed them at the center of today’s Account Based Marketing excitement which, in turn, paved the way further developments such as last month’s announcement that Demandbase data and account scores would be part of Oracle Eloqua ’s ABM solution. Content creation, journey orchestration, and email would be high on the list.

Account Based Marketing 0

Account Based Marketing DemandBase Eloqua Buy 0

Litmus

NOVEMBER 12, 2021

A lot has changed in the world of email this year. This quarter, we released a host of new updates—all geared toward helping you navigate increased email demand, new privacy measures , and the need to become more agile. Which email service providers integrate with Integrated Insights? Didn’t make the live webinar?

Webinar Metrics 82

Webinar Metrics Privacy Enterprise Management Eloqua 82

PathFactory

JULY 8, 2021

PathFactory helps marketers deliver relevant content experiences at scale, while tapping into a wealth of engagement data through AI-powered content intelligence. Because PathFactory plays nicely with tools like Oracle Eloqua, Marketo, HubSpot, Drift and Salesforce, it’s easy to integrate into your existing martech stack.

Peer-to-peer 105

Peer-to-peer Marketing Automation Services Work Management Marketing Management 105

Litmus

AUGUST 31, 2020

You may have heard us talking about the 3 pillars of email marketing at different points, but may not know how to put them into practice. We’ve got you covered in our ebook, The 3 Pillars of Email Marketing. Email delivers a consistently high average ROI, but there are ways to make your efforts go even further.

Email Marketing 97

Email Marketing Eloqua Marketo Paid Search Agency 97

SnapApp

APRIL 19, 2013

How companies are using interactive content across their Web, social, mobile, and email channels to drive leads, collect data, and accelerate sales. How interactive content, content marketing, and automation work together to drive leads. To learn more, check out MarketingProfs for more details.

Eloqua 48

Eloqua Webinar Metrics Conversion Content 48

SendinBlue

AUGUST 24, 2020

Marketing automation platforms offer tools that help grow your business and improve customer experience. This list details some of the best marketing automation software around to help you decide which one is right for you. This is where a marketing automation platform can help. Let’s talk about marketing for a minute.

Marketing Automation Services 86

Marketing Automation Services Enterprise Management Marketing Automation Automation 86

Zoominfo

MAY 9, 2022

Whether you’re the proprietor of a family business, launching a pre-seed startup or work for an enterprise firm, sales engagement platforms can help you optimize every stage of the sales cycle and achieve more as a team. Some prospects will say, ‘Well, we have HubSpot or MailChimp or Pardot or Marketo or Eloqua,’” Maimone says.

Marketing Automation Services 130

Marketing Automation Services Buy Enterprise Management Work Management 130

Customer Experience Matrix

NOVEMBER 16, 2010

Summary: Eloqua10 provides much-needed update to Eloqua's user interface and a new reporting infrastructure for “revenue performance management”. Eloqua is slated to officially release its long-promised Eloqua10 system on November 21. Previous versions of Eloqua were very powerful but notoriously difficult to learn and use.

Eloqua 120

Eloqua Allocation Enterprise Management Lead Scoring 120

PureB2B

MAY 30, 2022

These are just a few of the questions that technographic profiles can help answer your B2B marketing team. For instance, your business might find that your biggest clients are using marketing automation software like Marketo or Eloqua. Do they have tools in place for marketing automation? Identify high-potential clients.

Marketing Automation Services 62

Marketing Automation Services Account Based Marketing Enterprise Management Work Management 62

Smarte

DECEMBER 9, 2021

Essentially, your CRM contains limited data on your prospects, i.e. name, job title, industry, company name, email address, and so on. For example, let’s say a website visitor enters a name and email address, and you badly need their phone number, lead data enrichment can do that for you. How Can SMARTe Help Sales?

B2B 98

B2B API Eloqua B2B Sales 98

ClearVoice

APRIL 14, 2023

They help track how well the content marketing efforts are contributing to the overall business goals. When designing a revenue KPI, you need to establish a concrete link between your content and the revenue it helps generate. This metric helps to determine the effectiveness of your content in driving leads or sales.

Marketing Strategy 103

Marketing Strategy Marketing & Strategy Content Marketing Work Management 103

Valasys

FEBRUARY 19, 2024

From email marketing campaigns and lead nurturing to analytics and social media management, automation platforms offer excellent features – enabling marketers to streamline workflow, segment the audience, and drive engagement across multiple channels. CMS platforms help in creating mobile-friendly, user-friendly websites.

CMS Development 40

CMS Development Paid Search Agency Enterprise Management Marketing Automation Services 40

Valasys

JANUARY 25, 2019

This partnership was made for the sole purpose of empowering email marketing as an integral and coordinated component of it Account-Based Marketing programs. MRP clients can use a master Eloqua instance directly connected to MRP Prelytix or connect an existing Eloqua instance.

Account Based Marketing 49

Account Based Marketing Marketing AI ABM Email Marketing 49

Litmus

NOVEMBER 9, 2020

2020 has been the catalyst for massive changes in the email marketing world. And how have those trends changed in response to a global pandemic, social and economic upheaval, and email’s changing role in people’s lives? Each audience is unique, so blanket statements about ideal send times don’t help anyone. Don’t worry.

Webinar Metrics 113

Webinar Metrics Trends Marketing AI Budget Programs 113

TrustRadius Marketing

JANUARY 8, 2020

I went through the certification programs and they really helped me understand the methods of modern-day marketing and how to use automation tools efficiently. Oracle Eloqua. Oracle Eloqua is a marketing automation platform designed for enterprise B2B companies. To learn about pricing, contact Oracle Eloqua directly.

Enterprise Management 52

Enterprise Management Hubspot Marketing Automation Services Marketing Management 52

Heinz Marketing

NOVEMBER 26, 2021

But with the help of a customer relationship management (CRM) tool and automation, small- to medium-sized business can also engage in account-based marketing to increase their sales and generate value with individual customers.”. Some popular MAPs are Marketo Engage, HubSpot Marketing Hub, Pardot, Act-On, SharpSpring, Eloqua, and more.

Account Based Marketing 102

Account Based Marketing ABM Sales Management Budget Programs 102

Customer Experience Matrix

FEBRUARY 21, 2014

Equally helpful to me personally, it reinforced my intention to write about Bizo and DemandBase, both of which have recently briefed me on their latest product extensions. This is a major extension beyond traditional marketing automation, which works mostly through email to known prospects. Other partners will be added over time.

DemandBase 120

DemandBase Advertising Agencies Marketing Automation Services Paid Search Agency 120

PathFactory

MAY 29, 2022

This reduces the notification fatigue for the sales team and helps them prioritize meaningful engagement. Email template needs to be set up with respective field mergers to notify the sales team. some MAPs are limited in this functionality (ex Eloqua can only send to one email address vs Marketo who can alert account/lead owners.

Sales Management 40

Sales Management Ideal Customer Profiles Top of Funnel Eloqua 40