| | | Smashmouth Marketing | |  Eloqua | 5 articles |
| Page 1 of 1 | Previous | Next | SMASHMOUTH MARKETING OCTOBER 20, 2010 Demand Gen Cloud: Funnels and Pipelines are Old School Matt Heinz , Principal at Heinz Marketing LLC Carlos Hidalgo , President of The Annuitas Group Jon Miller , Vice President of Marketing at Marketo Adam Needles , VP of Demand Generation Strategy at Left Brain Marketing Tom Scearce , Principal at Scearce Market Development Matt West , Director of Marketing at Genius.com Steve Woods , Chief Technology Officer of Eloqua. Craig Rosenberg, the demand gen expert from Focus.com recently asked me to participate in putting together the eBook, The Focus Experts Guide: Sales and Marketing Pipeline and Funnel. They jump around. | SMASHMOUTH MARKETING JANUARY 17, 2010 B2B Experts from Webinar - 10 Tips for Improving Your B2B Demand Gen Program with Inbound & Outbound Marketing nedelsha Trish Bertuzzi The Bridge Group @bridgegroupinc Steve Woods Eloqua @stevewoods Simon Blackburn ConnectAndSell @connectandsell Jep Castelein LeadSloth @jepc Ann Handley MarketingProfs @marketingprofs Craig Rosenberg Funnelholic/Focus @funnelholic Scott Mersy* Genius.com @smersy Mark Feldman* Netprospex @netprospex. Thursday I did a webinar with NetProspex (Slideshare below) and in it I referenced 10 experts that I rely on for B2B Demand Gen knowledge and insights. They are listed below, and you can find them in my twitter list: [link] ps. We had an echo for the first 6 minutes. | | | | | |
| SMASHMOUTH MARKETING NOVEMBER 2, 2010 Election Day: SLMA's 50 Most Influential People in Sales Lead Management Dan Morefield - Leads360 Ken Murray - VanillaSoft Inc Bill Nussey - Silverpop Kirtan Patel - LeadOrganizer Joe Payne - Eloqua Jeff Pedowitz - The Pedowitz Group James Pennington - Anderson Direct Marketing Maria Pergolino - Marketo Barbara Pfeiffer - Nurture Institute Debbie Pierce - NitroMojo Eric Rabinowitz - Nurture Institute Sam Reese - Miller Heiman Inc. The Sales Lead Management Association has opened up voting for the 50 Most Influential People in Sales Lead Management. The list is vast and full of some fantastic peers of mine, and you can only choose 3. So choose wisely. | SMASHMOUTH MARKETING MARCH 3, 2009  Poker Equity and Marketing II - Lead Equity Explained The topic got resurrected this week with the posting of my interview on the Funnelholic site, when a question from @chadhorenfeldt from Eloqua caused me to bring up Lead Equity. Ok, fair warning. If you are here for a two paragraph good marketing tip, you're in the wrong place. I'm deviating from my normal article style and getting down to some math. Geek Time! Let me explain. Good program. | SMASHMOUTH MARKETING MARCH 19, 2009  Poker Equity and Marketing II - Lead Equity Explained The topic got resurrected this week with the posting of my interview on the Funnelholic site, when a question from @chadhorenfeldt from Eloqua caused me to bring up Lead Equity. Ok, fair warning. If you are here for a two paragraph good marketing tip, you're in the wrong place. I'm deviating from my normal article style and getting down to some math. Geek Time! Let me explain. Good program. | |
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