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Give Us Freedom! Lessons for Corporate America

Digital B2B Marketing

These companies offer cost efficiency, but more importantly, they give customers the freedom to quickly adapt to their market. Last year, HP was rumored to be moving from Oracle CRM to Salesforce.com. With a long-term view, freedom to choose is winning over lock in models. In America, we relish our freedom.

Lock-In 100
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Net-Results Simplifies Demand Generation for Small Business

Customer Experience Matrix

Prospects enter Net-Results from external Web forms (more about that later), file imports, manual data entry, or Salesforce.com synchronization. The actions themselves can send an email, adjust a lead score, or send the lead to Salesforce.com. The demonstration was short because the system uses only a few features to deliver them.

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The New Cloud Stack: Here's What the Company of the Future Looks Like

Hubspot

The big deal was that Oracle and Salesforce.com, two longtime rivals, announced they had struck a nine-year partnership and vowed to make their programs work better together. Software vendors locked in their customers, and thus grew huge and rich. I know what you’re thinking. Trust me, this is a big deal. You need to know about it.