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Enhancing B2B e-commerce with powerful search & merchandising

Sana Commerce

By now, manufacturers, distributors, and wholesalers are mindful of the game-changing advantages of efficient search and merchandising strategies to make their web store stand out among the competition. The art of effective search & navigation Navigating a complex catalog is a challenge every B2B entity faces.

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Promotional products: making them effective branding tools for your business

Biznology

However; they are still effective marketing tools even in today’s digital marketing world. The strategy for making promotional gifts an effective part of your marketing arsenal has three keys. It is called the British Promotional Merchandise Association. The 3 Keys for Effective Promotional Products.

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Timing Is Everything: Your Seasonal Products Can Boost Sales All Year Long

Salesforce Marketing Cloud

Consumer goods brands lose 25% of sales due to poor merchandising, but the right retail execution solutions can help. Give them access to penny-perfect pricing so they can order and price products competitively. Give them access to penny-perfect pricing so they can order and price products competitively. Of course you would.

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Beyond Pixels: Unconventional Non-Digital Marketing Ideas to Elevate Your Brand

Stevens & Tate

While online platforms offer incredible reach and targeting options, there’s something uniquely effective about tangible, real-world interactions. A word of caution: It’s easy to want to order all the same things other companies do, like can koozies, pens, etc.

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The latest marketplace updates you should know

ClickZ

Target promotes Lisa Roath to Executive Vice President and Chief Marketing Officer Lisa Roath previously served as Senior Vice President of food and beverage merchandising. of online orders, totaling $927 million in sales, used “buy now, pay later,” a 20% increase from the previous year. Source ) U.S.

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5 Ways Generative AI Is a Game-Changer for Ecommerce

Salesforce Marketing Cloud

Make every user more productive Whether you’re a merchandiser, marketer, or ecommerce manager, generative AI in ecommerce can help you save time. Want to clear out dead stock and make way for new merchandise? Need to boost average order value? Self-service order tracking. Improve your abandoned cart strategy?

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How to Use AI to Build a Better Shopping Experience

Salesforce Marketing Cloud

Use it to determine how effective your marketing strategy is and ask it for guidance on messaging, send times, channels, and promotional offers to help reach business goals. You can ask retail AI to recommend improvements to processes that will address customer pain points and improve the shopping experience.