| | | Digital Voices | | Effectiveness + Help | 27 articles |
| Page 1 of 1 | Previous | Next | DIGITAL VOICES MARCH 1, 2013 Incorporating the Future of Mobile Into Your Marketing Strategy Companies are also getting better at providing great customer service using mobile technology helping them to maintain a happy consumer base. 52% of adult mobile phone owners use their devices while in a store to get help with purchasing. “Fast” is more effective than “right.” Is your company taking full advantage of its mobile opportunities? 2] [3]. | DIGITAL VOICES MAY 16, 2012 5 Ways to Use Social Media to Redefine Customer Value Proposition Social media is not only a highly cost-effective channel to educate customers; It can also be a tool for customer recovery. Google’s CVP via social media is to provide a personalized experience to billions of users and help them make better, more informed decisions. To that effect, Staples launched a highly successful campaign called “What do you want to hear from us?” From that point onwards, simple call-to-action forms can help drive customer leads into your Customer Relationship Management (CRM) platform. Social Media can Feed Sales Channels. | | | | | | | DIGITAL VOICES JULY 13, 2011 Marketing Metrics: The key to marketing ROI This evolution of how consumers view and respond to marketing messages have provided us with a variety of ways to track and analyze the effectiveness of the messages to which customers are responding. So with the complexity of the message delivery system required to create a marketing qualified lead, it is important to develop an automated system of data analysis that will help you as a marketer optimize your sales process and identify many of the following items: Lead sources : Which tactics resulted in which leads? Don’t believe this? and the specific source of your interest. | DIGITAL VOICES FEBRUARY 15, 2012 Mobile Apps vs. Mobile Web – I don’t care how you get here, but get here if you can! Investments in platform-specific development will have to be duplicated in order to deliver the same content to a different platform which effectively DOUBLES your development costs if you want an app to run on both iOS and Andriod, with additional costs if you go into Windows Phone, Blackberry etc. The mobile web is blowing up. We use our smart phones and devices constantly. We Google. | DIGITAL VOICES MARCH 28, 2012 The U.S. Army Deploys A Mobile Strategy Fit For Your Business The Connecting Soldiers to Digital Applications (CSDA) program was created to define best practices for arming soldiers with emerging technologies for educational purposes, while highlighting cost-effective development and secure deployment options. 28% utilize Help Desk support *. Back in 2010, the U.S. All apps are approved for use on the Army Network's Common Environment. | | | | | | | | | | -
DIGITAL VOICES | FRIDAY, JULY 16, 2010 Maximizing the effectiveness of your social marketing activities Here are some aspects to consider to maximize the effectiveness of your social marketing activities: Firstly, understand your social marketing goals and develop a plan that meets your specific need. Fourthly, it is important to figure out the functional intricacies of each channel to maximize the effectiveness of the channel. But then, don’t discount the power of paid tools such as Hubspot and Radian 6, that provide a lot more features and effective metrics. The proliferance of social channels over the last 5-6 years is simply amazing. Invest wisely. Hurry up. MORE >> -
DIGITAL VOICES | MONDAY, SEPTEMBER 17, 2012 13 ways to make an iPad your sales force’s WM(b)D Too easily the development of an app can become a showboating exercise for your design team and stray from its primary goal – to help close the deal. Here are a few key questions to ask yourself when deciding whether developing a function-specific iPad app is right for your company: What materials will be needed to most effectively demonstrate the value of the services or ideas to the prospect? In this era when mobile computing is ubiquitous and fewer people are traveling with their PCs, many companies are using iPads as their “Weapons of Mind-blowing Demonstration.” MORE >> -
DIGITAL VOICES | THURSDAY, MAY 10, 2012 White Elephants on the Web You have never had more or better access to cost- effective technologies and professional services that can help ensure that your website does not become just another white elephant on the web. I have experienced directly the baggage that can be associated with an organization’s website, and the resulting organizational inertia to change. Continuing to ignore this reality will not only give your competitors an unnecessary advantage, but over time this head-in-the-sand mentality will have increasingly negative consequences. MORE >> -
DIGITAL VOICES | MONDAY, APRIL 30, 2012 Social Media Buttons For Facebook - Driving Social Engagement Series Some companies are effectively using social media to their advantage, some are looking to correct an approach that is not working, and others don't know where to begin or are simply afraid of it. Follow Button : This button should be used to promote your social media profiles to help generate fans or followers for the particular accounts you're using. When talking with organizations about social media, it's clear that there are different levels of comfort and awareness across various industries. Today, we will focus on Facebook. network. Tale of the Tape: Facebook. MORE >> -
DIGITAL VOICES | SUNDAY, APRIL 24, 2011 Harnessing the actionable web chatter Marketing Metrics: The key to marketing ROI Keep Your Content Rich, Engaging, and Fresh to Help SEO and Ensure Repeat Visits. The 11 commandments of football – for Managers Maximizing the effectiveness of your social marketing activities. -->. -->. Ayantek Blog. Digital Solutions for Market Leadership. Rss Feed. About Ayantek. Welcome to 404 error page! Welcome to this customized error page. Youve reached this page because youve clicked on a link that does not exist. This is probably our fault. try to search. Wordpress search. Random Posts. Categories. Content Management. MORE >>
- The U.S. Army Deploys A Mobile Strategy Fit For Your Business DIGITAL VOICES | WEDNESDAY, MARCH 28, 2012
- Enterprise Mobility Apps – Can They Really Deliver Bottom Line Results? DIGITAL VOICES | TUESDAY, MARCH 5, 2013
- Understand your Data to Better Serve your Customers and Increase Sales DIGITAL VOICES | TUESDAY, OCTOBER 4, 2011
- Best Practices for Creating and Promoting your Company Blog DIGITAL VOICES | THURSDAY, NOVEMBER 10, 2011
- Understand your Data to Better Serve your Customers and Increase Sales DIGITAL VOICES | TUESDAY, OCTOBER 4, 2011
- Best Practices for Creating and Promoting your Company Blog DIGITAL VOICES | THURSDAY, NOVEMBER 10, 2011
- Mobile Apps vs. Mobile Web – I don’t care how you get here, but get here if you can! DIGITAL VOICES | WEDNESDAY, FEBRUARY 15, 2012
- The U.S. Army Deploys A Mobile Strategy Fit For Your Business DIGITAL VOICES | WEDNESDAY, MARCH 28, 2012
- Mobile Apps vs. Mobile Web – I don’t care how you get here, but get here if you can! DIGITAL VOICES | WEDNESDAY, FEBRUARY 15, 2012
- Maximizing the effectiveness of your social marketing activities DIGITAL VOICES | FRIDAY, JULY 16, 2010
- Mobile Trends: From custom device apps to rich browser-based mobile apps DIGITAL VOICES | SATURDAY, OCTOBER 2, 2010
- Mobile Trends: From custom device apps to rich browser-based mobile apps DIGITAL VOICES | SATURDAY, OCTOBER 2, 2010
- Email marketing: Strategy and best practices for communicating with customers. DIGITAL VOICES | THURSDAY, MARCH 3, 2011
- Email marketing: Strategy and best practices for communicating with customers. DIGITAL VOICES | THURSDAY, MARCH 3, 2011
- Best Practices for Designing Effective Landing Pages DIGITAL VOICES | TUESDAY, MAY 10, 2011
- Understand your Data to Better Serve your Customers and Increase Sales DIGITAL VOICES | TUESDAY, OCTOBER 4, 2011
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