effective Product Related Topics 
Marketing Insider Group
DECEMBER 18, 2023
Effective marketing strategies for complex products are essential to driving business growth. Every product is different. This means you must adapt your marketing campaigns around the products that they promote. Traditional marketing starts with the product. Effective marketing works in reverse.
Webbiquity
JULY 28, 2022
Businesses, particularly smaller companies, frequently focus their resources and efforts on developing and producing new products. This causes 80% of product launches to fail. That’s why every firm must have well-designed product release emails. 12 effective product launch email templates for enhanced performance.
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Marketing Insider Group
APRIL 10, 2023
You’re also eyeing your own product niche, ever vigilant for direct competitors with stronger brands and sharper marketing. Effective PPC Strategies for Ecommerce Campaigns Use these five PPC strategies to improve your ecommerce assets’ visibility, drive prospects to those assets, and boost conversions over time.
Lake B2B
MARCH 6, 2024
In the dynamic landscape of the dental industry, promoting dental products to dentists requires a strategic approach that goes beyond traditional marketing. As a B2B database provider, we understand the significance of targeted outreach.
Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset
You’ve heard of Amazon and Vanguard, two of the most successful customer-focused businesses in the world, but have you heard Jim Collins’ Flywheel Effect? Every step of the product journey is informed by research: what works, what doesn’t, what customers want, what they need. Explore the process for defining your team’s Flywheel.
NuSpark Consulting
AUGUST 8, 2023
Cost-Effectiveness : AI-driven design tools help in reducing labor costs and streamlining workflows. AI in TV/Video Design Revolutionizing Production Real-Time Editing and Optimization : AI can perform real-time editing, making it easier to adapt content according to audience reactions. This dynamic optimization leads to a higher ROI.
Marketing Insider Group
NOVEMBER 21, 2023
Nintendo and Amazon understood the ageless principle that your product is not what you sell. Find out why your product is not what you sell. The Reasoning Behind Why Your Product Is Not What You Sell A lot of marketing is practical psychology. When you know what makes people tick, you become a more effective seller and marketer.
Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY
Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service. In this webinar, you will learn: The fundamentals of effective lead generation. The most effective lead generation tactics.
Advertiser: ZoomInfo
Leveraging a data provider to help identify and connect with qualified prospects supports company revenue goals by alleviating common headaches associated with prospecting research and empowers sales productivity. Download ZoomInfo’s data-driven eBook for guidance on effectively assessing the vendor marketplace. So what’s the problem?
Speaker: Michele Ronsen, UX Expert and Founder of Curiosity Tank
Often, the most useful tool product managers and researchers can employ is a carefully thought-out approach. Join Michele Ronsen, UX Expert and Founder of Curiosity Tank, for an illuminating conversation on the ins and outs of efficient and effective UX research. Moving from findings and insights (they are different!)
Advertiser: ZoomInfo
When used effectively, a CRM can be the lifeblood of your sales team – keeping everyone organized, efficient, and at peak productivity. The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey.
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Effective marketing content leads to increased sales productivity, more revenue, greater marketing effectiveness and stronger alignment between marketing and sales.
Speaker: Jason Tanner, CEO of Applied Frameworks
Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions. However, effective communication of product strategy often presents challenges for product leaders.
Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage
Or, do you think the webinars you are presenting could be more effective? Which production secrets are key to transitioning webinar attendees to active sales prospects. Smart webinars are one of the best way to address these challenges, efficiently reach your target audience and generate highly qualified sales leads.
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Teams of all sizes can utilize buyer intent data to more effectively identify where prospects are on their purchase journey, and thus adapt marketing messaging and sales pitches to align with those specific interest signals collected. How intent data is effectively collected (And what to be wary of). 5 effective intent data use cases.
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