Not Too Late: Last-Minute Steps towards GDPR Compliance for B2B Marketers
Speaker: Howard J. Sewell, President, Spear Marketing Group, and Anne Angele, Senior Marketing Automation Specialist, Spear Marketing Group
As you likely know, the European General Data Protection Regulation (GDPR) takes effect May 25. Simple steps every company can take to protect what GDPR considers “personal data”. The penalties for non-compliance with GDPR can be severe – in the millions of dollars. Options for letting Web visitors opt out of cookie tracking.
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