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Your 2020 Crisis Marketing Strategy: Marketing Communication and the Coronavirus

Martech Advisor

We have compiled a list of seven tips to help you prepare a crisis marketing strategy for 2020. Talking about the cancellation of events of such massive scales, Eran Ben-Shushan (co-founder and CEO of Bizzabo) commented, " Globally, the Coronavirus is having an effect on travel, which directly impacts live events.

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The 15 Best Video Editing Apps for 2018

Hubspot

The following 15 solutions can help you make video magic -- whether your video is meant for Instagram, YouTube, or a similar channel where you audience is hungry for content. Using artificial intelligence (AI), this intuitive app helps organize your footage in a video that best delivers the message you have in mind. Hyperlapse.

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What Is the Fourth Industrial Revolution?

Salesforce Marketing Cloud

It’s all happening at an unprecedented, whirlwind pace (and it’s why Salesforce built Customer 360 to help companies keep up with changing customer expectations). Deliver success in the Fourth Industrial Revolution Learn how the right technology investments help you increase efficiency, improve results, and lower costs.

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What Is an API? The Answer in 300 Words or Less

Hubspot

Let's take a quick look at Twitter's API reference index as an example: Much of Twitter's growth has been because of outside developers, and the first Twitter API started as a basic wiki. In effect, this token identifies what you're using the API for, and verifies that you've been given permission to carry out this project by the API's owner.

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7 Content Marketing Poop Scoops

Convince & Convert

When you understand this simple idea you understand what it’s going to take to be an effective content marketer. In fact, if you’ve read Jay Baer’s new book, Youtility , you already know a bit about Charmin’s highly helpful SitOrSquat app and website, which you use to find, view and rate public restrooms. . They’re fascinating.

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6 Niche Marketing Blogs You Need to Read in 2019

Outgrow

This blog details 6 niche marketing blogs that can help marketers keep abreast of the latest trends, news, and insights of the marketing world. These blogs are comprehensive and detailed enough to help you out. Tame Mobile Marketing Wiki at LeanPlum. They also run a vlog on YouTube named ‘ The Pep Show’. Parting Words.

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Decentralizing Brand Authenticity: How Giant Companies Get Personal

Content Standard

This effectively splits the brand marketing work between corporate offices and regional representatives. So what would it look like to have agents help your brand earn trust through content marketing? This happens most effectively when your marketers know how to support their portions of the network well. Compartmentalize KPIs.