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A complete strategy for effective scheduled tweets

grow - Practical Marketing Solutions

Let’s start with the how, because I know sharing processes can really help those who may just be starting out. Which is to say that sites like this one are always producers of amazing content and I trust them enough to automatically share their new posts to my Twitter stream. IFTTT has a recipe that allows me to plug in an RSS feed and then share any new posts upon publish.

How to save Twitter

grow - Practical Marketing Solutions

Despite all the Wall Street belly-aching about Twitter, The Bird is a powerful force in our world. But if Twitter has no paying customers, it will not be a platform forever. Twitter has an enormous and passionate audience. It is changing the world through Twitter chats. Twitter will never have the mainstream panache of Facebook or the dead-simple interface of Instagram.

The Blog Tree: New Growth. Fruit for Your RSS Feed [Infographic]

It's All About Revenue

Design helps us tell stories, build relationships with influencers, and cheer the work of others. Lastly, if you want to keep up with these bloggers on social media, be sure to follow our new Twitter list. The Dragonfly Effect Blog. Fruit for Your RSS Feed [Infographic] is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Twitter.

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8 Steps To A More Effective B2B Content Marketing Program

KoMarketing Associates

While there are never guarantees with B2B content marketing and SEO, there are ways to orchestrate your program to help mitigate mistakes and overcome inevitable obstacles. Companies with a documented strategy are much more likely to be very effective (36%) versus those without (11%). It also helps mitigate overlap and unnecessary duplication of content. But guess what?

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week.

7 Effective Ecommerce Applications of Twitter

Hubspot

Twitter, the popular micro-blogging service, can be somewhat of a quagmire for marketers. Many have yet to really nail down the specific value that they can bring to consumers on Twitter as well as understand the methods they can use to engage with potential customers without drifting into the realm of SPAM. Twitter followers are phenomenally valuable for product and offer feedback.

6 Ways to Filter Your RSS Feeds - ReadWriteWeb

Buzz Marketing for Technology

Ways to Filter Your RSS Feeds. RSS is easily one of the best things to happen to web publishing in the past 10 years. Information overload is a real problem for many web users, and one way to cope with it is to filter your RSS feeds so you only see what you want to see. Weve also taken a look in the past at automatic filters such as Feedhub ( our coverage ) which learns from your behavior to suggest posts, or AideRSS ( our coverage and here ), which uses outside metrics to determine which items in an RSS feed are the "best." not via an RSS reader). twitter.

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My social media marketing posts from 2011

Biznology

Read more… Fire for effect when you can’t get a bead on your market — What I’ve learned is that if you cannot target your dream customer directly, you can target everyone around him. call this “fire for effect.” While it may well be important to have the top-100 influencers on any particular topic following you on Twitter or Facebook, it is not essential.

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. How you can use it most effectively?

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How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity

But creating and maintaining a successful blog takes more than just producing helpful and original content; as social media expert Heidi Cohen recently wrote , “The most epic content will FAIL without content distribution. Which blog post promotion tactics are most effective? 25 Tactics to Promote Your Blog via Facebook and Twitter by Heidi Cohen.

Get the Most Out of Twitter Hashtags

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media MARKETING Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS OpenX Rackspace Hosting ConVerdge Communities About Us Submit a Tip! One of the most complex features of Twitter for new users to understand is the hashtag , a topic with a hash symbol (“#&# ) at the start to identify it. If you a.

How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity

One reason is that reader subscriptions (when via email or RSS feed) tend to grow over time as the blog establishes its voice and readership. It’s difficult to build a large social following on Twitter, Facebook, LinkedIn, YouTube, Google+ or any other such site right out of the gate. Well-written white papers can also serve as effective long-term lead-generation assets.

5 Steps for Crafting an Effective B2B SEO Blogging Strategy

delicious b2bmarketing

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. Consider what is taking the place of the blog: social sites like Facebook and Twitter. Define Objectives This is the most critical step.

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5 Ways Marketing Automation Can Funnel Better Leads to Sales

B2Bbloggers

By design, it’s a software program to help better align marketing and sales to improve efficiency by automating repetitive tasks based on specific criteria about leads, opportunities and prospects. But it doesn’t stop there, marketing automation software offers a number of benefits to help funnel better leads. 1. How can we help you Make Good Media? Or Does It? 5.

The dashboard has finally been perfected

Biznology

One of the biggest problems I have as a small businessman is keeping track of everything: RSS feeds, competitors, backend performance data, social media mentions and trends, sales cycles, reputation warnings, revenue data, my inboxes, my calendar, key RSS feeds, search performance, tasks, and a million other sources of data. RSS Feed. Twitter. Twitter Search.

The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Rise of the Content Marketer Content Needs a King I know I don’t have to argue the value of content to readers of this blog. You can follow any responses to this entry through the RSS 2.0 What used to be clear roles (i.e. And scary?

What are the most reliable content channels to connect with customers?

grow - Practical Marketing Solutions

But if you persist and deliver helpful, insightful and quality content over time, something magical happens. Twitter subscribers. It’s not for everybody but it is undeniably an effective way to build a loyal following. 3. What is the open rate on an RSS feed? It’s a combination of Periscope, Google Hangouts on Air, and Twitter. Is anybody reading it?

Social Media Believe it or NOT!!!

grow - Practical Marketing Solutions

Ads — the most effective content type? Click here for the show’s RSS feed – for Android listeners. appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Mind-blowing! - Ads — the most effective content type? - The mind-numbing impact of mobile on content distribution! … And so much more! I’m a data junkie. Mind-boggling data on Snapchat!

Why Sales and Marketing Don't Get Along « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Why Sales and Marketing Don’t Get Along Talk to marketing mangers and sales managers about their biggest complaint and you will likely hear “They don’t follow up on leads!&# You can follow any responses to this entry through the RSS 2.0

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Email Design Review Gallery « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Email Design Review Gallery Are you tired of what your marketing emails look like? Sponsor logo nicely placed helps give authority to the email. Big lead-in helps keep users reading. Right side bar basically empty, not helping much.

Facebook and Snapchat at war, and four other groovy media trends

grow - Practical Marketing Solutions

Twitter’s new partnership with the National Football League. Is this the salvation of Twitter or is this FOURTH AND LONG for the company? Click here for the show’s RSS feed – for Android listeners. GoToWebinar – a leader in online events – is one of the easiest and most effective ways to connect and convert your target audience. How to save Twitter. OH MY!

Getting the most out of conferences and events « The Effective.

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Getting the most out of conferences and events If you feel like you keep going to conferences and events but don’t have time to apply what you learned when you get back to the office, you’re not alone. This serves two purposes.

Email Autoresponders 2.0 in B2B Marketing

Anything Goes Marketing

Your marketing automation platform can also help you build signature rules based on other contact information such as geography which allows for a personalized approach even if a web visitor has yet to be assigned to a sales rep. These techniques are simple, effective and led to increased response. At times, marketers set these up and then forget about them. Email Autoresponder 1.0

Improve Your Tweets Using HootSuite’s Twitter Stats

Sazbean

Using Twitter to have conversations and provide useful information to your intended audience can be a valuable part of your online strategy. Taking a look at your Twitter stats using HootSuite can give you some good insight to improve your tweets. You can also vary your phrasing to see if certain word patterns are more effective than others. Daily Clicks. Most Popular Tweets.

Google is a lying liar that lies

Biznology

Google is not a thinking thing or thesaurus  – As a direct result of Twitter ‘s success, Google rightfully feels like its results need to be real-time. In effectively creating an acceptable real time web , Google is generally in a state of constant feeding frenzy. A lot of cheating happens in this initial couple hours. I’m going to get a lot of blowback for this.

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48 Ways to Measure Social Media Success

Webbiquity

These metrics don’t represent the goals of social media marketing in and of themselves, but are critical measures to help optimize processes to achieve the ultimate objectives. Here are 46 intermediate metrics (and two final measures) to help marketers evaluate the success of their social media programs and optimize their associated processes. Number of RSS subscribers (regular readers). Number of email subscribers. • Top visiting organizations (measure of targeting effectiveness). Six Twitter Metrics. Consider automobile manufacturing as an analogy.

Webinar Presentations That Suck « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Webinar Presentations That Suck You are not even 3 minutes into the webinar and you know it: The presentation will suck. All that public speaking help that is out there can’t help you if your slides suck. Practice. United States License.

How to recover from the ravages of Google Penguin and Panda

Biznology

Instead, you’ll probably need to spend money on Twitter and Facebook advertising if you want to earn easy Likes and followers; otherwise, you can cross-promote your social media properties across all aspects of your company, making sure that your multiple social media profiles are fully-integrated into the rest of your brand. People are freaking out about the new Google Search. Do it.

what's your marketing approach?

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking What’s Your Marketing Approach? An interesting post by Steve Johnson talks about marketing not being a list, but rather an approach to solving customers problems and helping buyers to buy. You don’t necessarily have to keep looking for this with everything you do at every minute (it would drive you crazy and slow you down considerably) but just recognizing the need for it does help. Like Be the first to like this post.

Fulfill your resolution to blog in 11 steps

Biznology

You’ll be all hot and ready at first but you’ll probably never make it — at least not without my help. Let’s see if I can help you get through the first push-off. 1) What is your agenda for starting a blog? You need to jump in, feet-first, into social media, including your own personal Facebook, Twitter, or Google+ profile. Good for you. Mark my words.

The Challenges in Adoption of Marketing Technology « The Effective.

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Challenges in Adoption of Marketing Technology A recent webinar hosted by Neolane, “ Crack the Code – Getting C-Suite Buy-In for Your Marketing Tech Purchases &# had a very interesting presentation by Suresh Vital  from Forrester Research. You can follow any responses to this entry through the RSS 2.0 Without solid customer data, cross channel strategies become increasingly difficult to implement. United States License.

5 Twitter Tips to Give Your Content More Exposure

Hubspot

In such a fast-paced, tweet-saturated social network like Twitter, it's often difficult to make your content stand out from the rest. Use the following 5 tips to help give your content more exposure on Twitter. 1. Scheduling tweets can also be helpful if your business extends to a global audience. Use TweetWhen.com to help you determine the best times to tweet. 2.

7 Predictions for Email Marketing in 2016

Act-On

But we’ll stick with the highlights, and focus on what you can do about the changes that are coming. 1) “Batch and blast” email marketing will become less and less effective. Thanks to how effective segmentation is, and how easy many email service providers have made it, they’ll probably make it work without much trouble. Segmentation and other tactics help. And they can’t be.

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Deconstructing Twitter: Analytics for Reach and Impressions

B2B Marketing Savvy

Other Twitter Topics:        Tools for Business Teams       Multiple Account Layering Strategy       More Analytics       Email The Scoopdog Team. This is one conversation that helps gets social media initiatives approved… and funded. And don’t forget “Twitter Fuzzy Math&# ( nice blog post here ). Twitter tools for seeing/understanding reach and impressions.

Social Selling: A Day In The Life of A Social Sales Person

B2B Marketing Insider

Social selling is not just about starting the sales process with social tools like Linkedin, Facebook or Twitter. To me, social selling is simply the process of helping social buyers become customers. Personal branding means you are not wasting your time because you are on Facebook, Twitter or Linkedin during company time. And it is about growing your social connections.

New research explodes the status quo of customer service

grow - Practical Marketing Solutions

In this latest edition you’ll hear about two new apps to help you create content, a list of the worst apps in the world (including the Death Simulator), and some radical new insights into customer service best practices. Why the emphasis on Twitter complaints may be overstated. I’m sure you’ll love this show. Two cool new apps for the content creator. Here we go ….

4 Steps to Content Curation for Inside Sales Reps

Sales Prospecting Perspectives

Search for content sources by entering in your topics/keywords one by one along with words like “Blog,” “RSS,” “Newsletter” and “Feed” behind them. That will look something like this: “Commercial Real Estate Blog,” “Cloud Computing RSS,” “Corporate Finance Newsletter” and so on. By sharing through LinkedIn, you can publish to both your LinkedIn and Twitter networks simultaneously.

7 Common B2B Social Media Marketing Mistakes

B2B Marketing Insider

Focusing solely on your own agenda will not help you grow your audience – you MUST provide value to the community. While great content is extremely important, it is essential to use your blog, Twitter/LinkedIn accounts, and other social media tools (RSS syndication) to build a group of influencers that will amplify your content. Share your thoughts, post a comment.

8 principles of effective managers

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking 8 Principles of Effective Managers Peter Drucker fans will recognize the subtitle of my blog “Effectiveness is a discipline and it can be learned&# as one of his famous quotes, and this pretty much sums up my thoughts on it. Anyone can learn how to become more effective as long as they apply themselves to it and marketers are no exception. This question when rephrased will help you focus. What is your highest priority?

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Presenting Effective Charts « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Presenting Effective Charts Are your impressive charts effective? Was the last trade show really effective? Was the last trade show really effective? You can follow any responses to this entry through the RSS 2.0 The fix?