Writing on the Web

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Educate Your Readers: 4 Learning Styles

Writing on the Web

It’s my short hand memory checklist before publishing a blog post: Educate, Entertain, Engage & Enrich readers. You write to educate, entertain, engage and enrich readers when you want to build readerships and get great results with your blogging. Related posts: Educate your readers: 4 ways people learn.

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Get Found Online: 6 Principles of Quality Content

Writing on the Web

Most Internet users go online to either be entertained or educated. But you’d be surprised how many doctors, executive coaches, and highly educated consultants write like academics instead of using a conversational style. Anytime you write content on the Web, your content should meet these principles: Fill a need. Be consistent.

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Best Kept Secret of an Email Newsletter Bio

Writing on the Web

Then tell them about your biggest success, your client results, your education, and perhaps something personal if you’d like. People have antennae for hyperbole. Read your bio out loud to see if it sounds authentic. Got results? If you have any stats this is where you would include them. This might seem like a lot for a small space.

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Expert Ebooks: Relax and Write

Writing on the Web

Highly educated readers can sniff out academic or business jargon and won’t be impressed but simply annoyed. Less educated readers like being invited to understand complexities with easily accessible words and sentences. You’ll impress many more people and get your message heard by those who actually need your wisdom.

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Does Your Blog Post Answer These 4 Questions?

Writing on the Web

This is important: You want your blog posts to educate, entertain, engage, and enrich readers of your business blog. What do you need to remember when writing a post that’s designed to educate ? I wrote about that here: Educate Your Readers , about the four different learning styles of blog readers. Analytic learners.

Education 100
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Content Marketing Tip: Start with Ready-to-Publish Articles

Writing on the Web

In my ebook Content Marketing with Blogs , I talk about the 4 Es: educate, entertain, engage and enrich the lives of people each time you write and publish on your blog. When you write, think about elements of each goal: Educate. We’re good at educating our readers.

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6 Content Marketing Rules for Professionals on the Web

Writing on the Web

Most Internet users go online to either be entertained or educated. But you’d be surprised how many doctors, executive coaches, and highly educated consultants write like academics instead of using a conversational style. Anytime you write content on the Web, your content should meet these principles: Fill a need. Be consistent.

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