Online Lead Generation: How to optimize forms to convert “window shoppers” into leads webinar by Flint McGlaughlin
markempa
FEBRUARY 12, 2010
As I’ve written before , when dealing with the complex sale, most people aren’t coming to your website to buy; they’re coming to your site for information. And people are hesitant about giving up too much info on forms before you've earned their trust. Have you thought about your web forms? How much information are you asking for before you've earned their trust?
Let's personalize your content