June, 2008

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Optimizing webforms to generate more leads through your website

markempa

After a talk on lead management, I spoke with several marketers from a company where one said, “We don't need to qualify our leads because our web forms do the qualifying for us. then we send them to our sales team.”. Here's the problem with that model. long and detailed web forms often cause people to lie or simply leave altogether. So what should you do instead?

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More Blathering About Demand Generation Software

Customer Experience Matrix

When I was researching last week’s piece on Market2Lead , one of the points that vendor stressed was their ability to create a full-scale marketing database with information from external sources to analyze campaign results. My understanding of competitive products was that they had similar capabilities, at least hypothetically, so I choose not to list that as a Market2Lead specialty.

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Email Dashboard: Information Overload Research Group news wrapup

Buzz Marketing for Technology

Email Dashboard. Driving email forward. « Information Overload Research Group launches | Main. Information Overload Research Group news wrapup. Wow. We publicly launched the Information Overload Research Group yesterday, thanks to Matt Richtels NYC article Lost in E-Mail, Tech Firms Face Self-Made Beast (which was originally titled Creators of E-Mail Monster Now Try to Tame It - not sure which one I like better).

Research 100
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The Right Way to Generate More Leads on Your Site

Anything Goes Marketing

It's been a very busy month with lots of travel thrown in. Throughout my journeys much of the conversation comes back to generating a higher quantity of leads from the web that are of better quality. I had the pleasure of attending the Marketing Experiments Website Optimization workshop that was held in Florida earlier this month (still waiting for my landing page professional certification badge :) ).

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WorkCast's Ultimate Webinar Handbook 2024

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.

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Google Rebrands Performics: Launches Affiliate Network

readwrite

Today, Google announced that it is rebranding DoubClick’s Performics Affiliate as the Google Affiliate Network. Google acquired DoubleClick in March 2008 for $3.1 Billion. The Google Affiliate Network is not yet integrated into Google’s AdSense and will continue to be hosted at ConnectCommerce.com for the time being. Companies currently featured on the network include Target, Kohls.com, Citibank, Circuit City, Zazzle, Bank of America, Verizon, and Barnes & Noble.

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Raab on DM Radio Panel on July 10

Customer Experience Matrix

I'm scheduled to appear on a DM Radio panel on columnar databases on July 10. I'll be joining Dr. Michael Stonebraker, architect of the modern INGRES and POSTGRES database designs, and CTO/Founder of columnar database developer Vertica, and several additional guests. For more information and to register, visit [link].

Design 120
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Reinventing Invention: Online Only Video: The New Yorker

Buzz Marketing for Technology

Skip to content. Subscribe to The New Yorker. SUBSCRIBE FOR JUST 85¢ AN ISSUE. Give a gift. Renew your Subscription. Subscription Questions. Reporting & Essays. Arts & Culture. Humor. Fiction & Poetry. The Talk of The Town. Online Only. Subscribe. About Us. Archive. Store. The New Yorker. Online Only. Conference Video. Reinventing Invention.

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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

Intranet Blog. Main Page. About Us / Contact Us. Applications. Best Practices. Blogs. Case Studies. Content Migration. Content Management (CMS). Convergence. Design. Events. Extranet. Governance. Human Resources. Humor. Information Architecture. Internal Communications. Intranet 2.0. Jobs. Knowledge Management. Multimedia. Photos. Planning. Podcast.

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Data smog: newest culprit in brain drain

Buzz Marketing for Technology

VOLUME 29, NUMBER 3 - March 1998. Data smog: newest culprit in brain drain. Psychologists are beginning to study the impact that information. overload is having on our lives. By Bridget Murray. Monitor staff. W e awake to news radio updates and talk-show chatter. At work, we sort through voice messages and World Wide Web pages. Throughout the day, ringing phones, dinging e-mails and squealing fax machines announce the arrival of yet more information.

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The Top 3 Tips for Writing Successful White Papers

In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. That said, a poorly executed whitepaper will not only be unable to influence your desired audience but will also come with significant costs that other assets won't incur.

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Information Work: Numbers and Solving Problems

Buzz Marketing for Technology

Information Work: Numbers and Solving Problems. Information Work: Numbers and Solving Problems. Allen Klinger, © 12/05/2007. Division of space and other issues of great importance in previous eras puzzle most people today. Indeed puzzles pose difficulties. It is easy to become blocked - unable to reason. The idea of this material is to organize a series of puzzling items to support learning activity.

Sample 100
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Mathemagenic " Reasons for using weblog to keep information bits

Buzz Marketing for Technology

Mathemagenic. Lilia Efimova on personal productivity in knowledge-intensive environments, weblog research, knowledge management, PhD, serendipity and lack of work-life balance… Home. About. RSS Feed. June 22nd 2008 11:00 pm. Reasons for using weblog to keep information bits. While figuring out how to summarise 30+ pages chapter on my blogging practices for a talk I’m giving tomorrow I realised that it could make sense to share some of the bits from it here.

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The evolution of the employee-employer relationship

Buzz Marketing for Technology

Here’s another piece from the archives, this one from April 2004. I’ve pulled this one out as part of a response to a discussion between Bill Brantley and Harold Jarche on the question of the work literacy gap and its impact on, and the role of, the organization. = = == ==. Employee-employer relations in a knowledge based economy. I’ve long believed that the prevelance of knowledge work in organizations today will (eventually) fundamentally shift the employee - employer relationshi

Web 2.0 100
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Shifting Careers - Fighting a Workplace War Against Distraction - NYTimes.com

Buzz Marketing for Technology

NYTimes: Home -. Site Index -. Archive -. Help. Register for NYTimes.com. • Breaking news and award winning multimedia. • New York Times newspaper articles. • Arts & Dining reviews. • Online Classifieds. Its free and it only takes a minute! In order to access our Web site, your Web browser must accept cookies from NYTimes.com.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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4 Easy Ways of Subscribing to Feeds in Google Reader

Buzz Marketing for Technology

Google Tutor. Your how-to guide for Google with Google tutorials, tips for using Google and advice. 4 Easy Ways of Subscribing to Feeds in Google Reader. Written by: J. Phil on Thursday, June 26th, 2008 Posted to: RSS/Atom , Reader One comment, add yours! Google Reader is a very popular online tool for reading RSS feeds. As a result, the number of ways to get a new feed in to Google Reader has multiplied.

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e-learning 2.0 " The Learning Journey

Buzz Marketing for Technology

The Learning Journey self development and new ideas. Home. About Us. The Platform. Subscribe to feed. e-learning 2.0. June 5, 2008 in Ideas , elearning , learning | Tags: 2.0 , beachcombing , e-learning , elearning , learning , new ideas , new thinking | by Shaune. The diagram you see above is taken from a post over at Learning Circuits. Â In it Tony Karrer discusses the transition from e-learning 1.0 to 2.0 and demonstrates the changes.

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Australian Flexible Learning Framework - News

Buzz Marketing for Technology

Skip over navigation. Australian Flexible Learning Framework. Search. Advanced Search Browse. A-. A+. Home. News. Events. Contact Us. Child of Home Page: false. -->. Latest News. Flex e-News. Feature Stories. Send to a friend. Your name. Your email. Friends name. Friends email. News. Australian Flexible Learning Framework. Home News. Flex e-News Newsletter.

Copyright 100
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Jakesonline Wiki

Buzz Marketing for Technology

Jakesonline Wiki. Resources for Everyone. Home. Jakesonline.org. The Strength of Weak Ties. Contact Me. PAGE TOOLS. login. edit this page. version history. attachments. MENU. 10 Keys to Effective Professional Development. 15 Minutes. 21st Century Cartography. Cool New Tool Duel. Digital Storytelling 2.0. Global One Room Schoolhouse. Governors State University.

Wiki 100
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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What Do We Need to Teach About Knowledge Work? | Computer Writing and Research Lab

Buzz Marketing for Technology

Now reading from the top of the page. Skip to page top, access key T. Skip to page header, access key. H. Skip to main content, access key C. Skip to right column, access key R. Skip to page footer, access key F. Now reading the header. Index Search Support Login. Computer Writing and Research Lab. Department of Rhetoric and Writing | The University of Texas at Austin.

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

Dave Pollards environmental philosophy, creative works, business papers and essays. November 2005. Sun. Mon. Tue. Wed. Thu. Fri. Sat. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. Oct Dec. MADE IN CANADA. trust your instincts. < £ Salon Bloggers & > November 23, 2005. -->.

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PERSONAL KNOWLEDGE MANAGEMENT

Buzz Marketing for Technology

PERSONAL KNOWLEDGE MANAGEMENT: EDUCATIONAL FRAMEWORK FOR GLOBAL BUSINESS. Paul A. Dorsey. Tabor School of Business. Millikin University. ABSTRACT. This paper clarifies Personal Knowledge Management, and its seven information skills, as a framework for the education of those preparing for knowledge work roles in global business and management. The seven information skills highlighted are: (1) retrieving information; (2) evaluating information; (3) organizing information; (4) collaborating aro

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Personal anticipated information need

Buzz Marketing for Technology

Vol. 10 No. 3, April 2005. Contents |. Author index |. Subject index |. Search |. Home. Personal, anticipated information need. Harry Bruce. The Information School, University of Washington, Seattle, WA 98195, USA. Abstract. Background. The role of personal information collections is a well known feature of personal information management. The World Wide Web has introduced to such collections ideas such as filing Web pages or noting their existence in Bookmarks and Favourites.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Social Network Analysis - KM4DevWiki

Buzz Marketing for Technology

Social Network Analysis. From KM4DevWiki. Jump to: navigation , search Contents. 1 Social Network Analysis. 2 Introduction. 3 Tools for SNA. 4 Training on SNA. 5 Keywords. 6 Detailed Description. 7 KM4Dev Discussions. 8 Examples in Application. 9 Related FAQs/Wiki Pages. 10 Further Information. 11 Original Author and Subsequent Contributors of this FAQ. 12 Dates of First Creation and Further Revisions. 13 FAQ KM4Dev Source Materials.

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TENCompetence | Building The European Network for Lifelong Competence Development

Buzz Marketing for Technology

Skip Navigation. About TENCompetence. TENCompetence is funded by the European Commission through the IST Programme. It is developing and using infrastructure to support individuals, groups and organisations in lifelong competence development. Find out more about Tencompetence and participate in our public forums. Project Outcomes. The following links will take you directly to DSpace, the project repository, from where you can access a range of official and non-official project outcomes.

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Strategies For Interactive Marketing In A Recession by Josh Bernoff - Forrester Research

Buzz Marketing for Technology

Skip to global navigation. Skip to local navigation. Skip to main content. Skip to account links. Skip to footer. Note: Site search accesskey is "S" Forrester: - Making Leaders Successful Every Day. Search Forrester.com. S earch. Advanced Search. Search our database of research documents. Buy risk-free and download PDF immediately. Welcome to Forrester.com.

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Jing Project: Visual conversation starts here. Mac or Windows.

Buzz Marketing for Technology

Weblog. Send Feedback. FAQ. Video Tour. Capture, record, share. Communication is evolving. Capture Images. Snap a picture of anything on your desktop. Record Video. Record video of what you do, or what you see. Share Online. Instantly uploaded. Share in email, IM, or blogs. Download. For Mac OS X. Download. For Windows. What is this thing called Jing?

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The AI-Enabled CMO: Practical Tips for Today's B2B Marketers

Speaker: Paul Slack, Vende Digital CEO

On October 11th, understand how to navigate the AI landscape confidently, turning insights into groundbreaking strategies that set you apart. Why attend? You'll learn: Practical applications/Use cases How to find and assess the right AI technology Prioritizing quick wins Mastering prompt engineering Solving marketing challenges efficiently Strategies to launch pilot programs Case studies of B2Bs building smarter businesses with AI Exclusive bonus content: Actionable frameworks to get started qui

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Blubrry - For Immediate Release - For Immediate Release: 03/03/08

Buzz Marketing for Technology

The podcast network for Listeners. Welcome Guest. contact | about | create account | sign in. Find: Programs Episodes Friends News. For Immediate Release. Shel Holtz. Shows Description. A podcast series focused on online PR and communication, anchored by the twice-weekly "Hobson & Holtz Report." Visit. Podcasts Home Page. Archived Post.

Digg 100
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KMWorld.com: What are people searching for and where are they looking?

Buzz Marketing for Technology

Covering the latest in Content, Document and Knowledge Management. KMWorld Magazine. Subscribe to KMWorld. KMWorld & Intranets Conference/Exposition. KMWorld NewsLinks. White Papers. Buyers Guide. Web Events. Event Calendar. Research Reports. Advertise with KMWorld. Research Centers. Business Intelligence. Business Process Management. Collaboration.

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Introducing Users to the Concept of Meeting Workspaces in MOSS 2007 | NetworkWorld.com Community

Buzz Marketing for Technology

Friday, June 27, 2008. Home. News. Research Centers. Security. Anti-Virus / Spyware / Spam. Compliance & Regulation. Firewalls / VPN / Intrusion. NAC. Services. Cisco Security Watch. Microsoft Security Watch. LANs & WANs. Broadband Services. Ethernet Switches. Metro Ethernet. MPLS. Routers. WAN Optimization. VoIP & Convergence. IP PBX. SIP.