Sat.Nov 21, 2015

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7 Scheduling Hacks to Help You Regain Control of Your Day

Hubspot

This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales. I don't know about you, but my calendar is one of the most valuable tools I use. Between calls, meetings, lunches, trainings, outings, and events, I rely on my calendar to keep me organized -- and sane. Trouble is, sometimes things can get a little messy.

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Do Custom Emojis Help or Hurt Brands’ Twitter Marketing?

Content Standard

In an emoji-fueled social media world, it’s hard for regular ol’ emojis to stand out from the crowd. Cue the custom emoji. For a price, brands can create their own one-of-a-kind, unique emoji for Twitter marketing. When users Tweet a specific hashtag phrase, Twitter automatically inserts the custom emoji into the Tweet. But is the custom craze worth it?

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Marketing data technology: making sense of the puzzle

chiefmartech

The following is a guest post by the CEO of Sweetspot Intelligence , Sergio Maldonado. I had the pleasure of meeting Sergio at MarTech Europe last month where he shared a sketch of the above “marketing data technology” landscape with me. I found it very interesting and invited him to share his perspective with readers here. Scott Brinker’s Marketing Technology Landscape Supergraphic has become a global reference for marketing executives, marketing technologists, digital strategists,