Sat.Sep 24, 2016

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A Creative Side Project Saved This Startup: The Unlikely Story of Unsplash

Marketing Insider Group

Slingshots are short stories of side projects that led somewhere unexpected. Our show’s premise is simple: We want more people to trust their intuition. Slingshots are quick-hitting examples of people who do so. Mikael Cho is the co-founder and CEO of Crew, a marketplace that helps you find designers and developers for your website or app. […].

Startups 171
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6 Easy Ways to Predict Content Marketing Trends

Content Standard

Not long ago, in the spirit of celebrating a long summer that was dwindling to a close, I visited Canobie Lake Park in Salem, NH—which is where I met Pappy. Pappy, for those unfamiliar, is the nightmarish visage of a bearded man clutching a bag of gold coins. Like Zoltar’s long-lost cosmic twin, Pappy exists with the purpose of predicting the future for anyone who can spare him a quick $1.

Trends 73
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Facebook, You’re Forgiven—5 Facebook Video Trends Brands Should Hit Play On

Content Standard

Facebook may have admitted to significantly overestimating the average time users spent watching its videos, but that doesn’t mean marketers should disregard the social network’s massive marketing power. Facebook video’s functionality has been growing and evolving throughout much of 2016, with the company releasing a series of updates and new opportunities to create and share video on its platform.